#781D17#781D17
#781D17 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.2% C 0.126 H 28.4°. Best body text is #FFFFFF at 10.57:1 contrast (WCAG AA passes).
Color values
| HEX | #781D17 |
|---|---|
| RGB | rgb(120, 29, 23) |
| HSL | hsl(4, 68%, 28%) |
| HSV | hsv(4, 81%, 47%) |
| CMYK | cmyk(0%, 75.8%, 80.8%, 52.9%) |
| CIE-LAB | lab(26.55, 38.79, 27.37) |
| CIE-LCH | lch(26.55, 47.47, 35.21°) |
| OKLab | oklab(38.17% 0.1112 0.0601) |
| OKLCH | oklch(38.17% 0.126 28.4) |
| XYZ | xyz(8.3407, 4.9350, 1.3238) |
| Luminance | 0.0493 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 3.64
Blood
#770001
ΔE00 3.94
Maroon
#800000
ΔE00 4.48
Crimson (survey)
#8C000F
ΔE00 4.55
Indian Red
#850E04
ΔE00 4.71
Dark Red
#840000
ΔE00 4.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D17 #177278
analogous
#781742 #781D17 #784D17
triadic
#781D17 #17781D #1D1778
tetradic
#781D17 #427817 #177278 #4D1778
square
#781D17 #427817 #177278 #4D1778
split-complementary
#781D17 #17784D #174278
monochromatic
#1A0605 #45110D #781D17 #AB2921 #D83C32
Accessibility & contrast
On white
10.57
#781D17 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.99
#781D17 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D17
10.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D17 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D17 | 1.00 | 10.57 | 1.99 | 10.57 |
| #FFFFFF | 10.57 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.57 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#383215
Deuteranopia (green-blind)
#4F4613
Tritanopia (blue-blind)
#85001D
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #781d17; /* rgb */ color: rgb(120, 29, 23); /* oklch */ color: oklch(38.2% 0.126 28.4);
Tailwind
colors: {
custom: {
50: '#a76054',
500: '#781d17',
950: '#000000',
},
}SCSS
$custom: #781d17; $custom-light: #a76054; $custom-dark: #000000;
JSON
{
"hex": "#781d17",
"rgb": {
"r": 120,
"g": 29,
"b": 23
},
"hsl": {
"h": 3.711,
"s": 67.832,
"l": 28.039
},
"oklch": {
"l": 0.38171,
"c": 0.12638,
"h": 28.4
},
"luminance": 0.04934
}Semantic roles & 50–950 ramp
primary
#781D17
secondary
#3EA6AD
accent
#E0EB3D
background
#FBF5F4
surface
#F6EAE7
border
#D0C6C3
text
#110503
muted
#807978