#781D14#781D14
#781D14 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.1% C 0.127 H 29.7°. Best body text is #FFFFFF at 10.58:1 contrast (WCAG AA passes).
Color values
| HEX | #781D14 |
|---|---|
| RGB | rgb(120, 29, 20) |
| HSL | hsl(5, 71%, 27%) |
| HSV | hsv(5, 83%, 47%) |
| CMYK | cmyk(0%, 75.8%, 83.3%, 52.9%) |
| CIE-LAB | lab(26.52, 38.68, 29.11) |
| CIE-LCH | lch(26.52, 48.41, 36.97°) |
| OKLab | oklab(38.14% 0.1102 0.0629) |
| OKLCH | oklch(38.14% 0.127 29.7) |
| XYZ | xyz(8.3123, 4.9236, 1.1744) |
| Luminance | 0.0492 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 3.09
Blood
#770001
ΔE00 3.50
Maroon
#800000
ΔE00 3.88
Indian Red
#850E04
ΔE00 3.98
Dark Red
#840000
ΔE00 4.25
Crimson (survey)
#8C000F
ΔE00 4.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D14 #146F78
analogous
#78143D #781D14 #784F14
triadic
#781D14 #14781D #1D1478
tetradic
#781D14 #3D7814 #146F78 #4F1478
square
#781D14 #3D7814 #146F78 #4F1478
split-complementary
#781D14 #14784F #143D78
monochromatic
#1A0604 #44100B #781D14 #AC2A1D #DC3B2B
Accessibility & contrast
On white
10.58
#781D14 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.98
#781D14 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D14
10.58:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D14 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D14 | 1.00 | 10.58 | 1.98 | 10.58 |
| #FFFFFF | 10.58 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.98 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.58 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#383212
Deuteranopia (green-blind)
#4F4610
Tritanopia (blue-blind)
#85001C
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #781d14; /* rgb */ color: rgb(120, 29, 20); /* oklch */ color: oklch(38.1% 0.127 29.7);
Tailwind
colors: {
custom: {
50: '#a76052',
500: '#781d14',
950: '#000000',
},
}SCSS
$custom: #781d14; $custom-light: #a76052; $custom-dark: #000000;
JSON
{
"hex": "#781d14",
"rgb": {
"r": 120,
"g": 29,
"b": 20
},
"hsl": {
"h": 5.4,
"s": 71.429,
"l": 27.451
},
"oklch": {
"l": 0.38136,
"c": 0.12686,
"h": 29.7
},
"luminance": 0.04922
}Semantic roles & 50–950 ramp
primary
#781D14
secondary
#3AA3AE
accent
#DEEE3A
background
#FBF5F4
surface
#F6EAE7
border
#D0C6C3
text
#110502
muted
#807978