#781C73#781C73

#781C73 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.4% C 0.160 H 330.4°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).

Color values

HEX	#781C73
RGB	rgb(120, 28, 115)
HSL	hsl(303, 62%, 29%)
HSV	hsv(303, 77%, 47%)
CMYK	cmyk(0%, 76.7%, 4.2%, 52.9%)
CIE-LAB	lab(29.57, 49.12, -28.69)
CIE-LCH	lch(29.57, 56.88, 329.71°)
OKLab	oklab(41.4% 0.1394 -0.0792)
OKLCH	oklch(41.4% 0.16 330.4)
XYZ	xyz(11.2555, 6.0623, 16.7937)
Luminance	0.0606 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781C73 #1C7821

analogous

#4F1C78 #781C73 #781C45

triadic

#781C73 #73781C #1C7378

tetradic

#781C73 #784F1C #1C7821 #1C4578

square

#781C73 #784F1C #1C7821 #1C4578

split-complementary

#781C73 #45781C #1C784F

monochromatic

#190618 #461043 #781C73 #AA28A3 #D23DCA

Accessibility & contrast

On white

9.49

#781C73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#781C73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781C73

9.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781C73	#FFFFFF	#000000	##FFFFFF
##781C73	1.00	9.49	2.21	9.49
#FFFFFF	9.49	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#113E75

Deuteranopia (green-blind)

#384A71

Tritanopia (blue-blind)

#7D2846

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #781c73;
/* rgb */ color: rgb(120, 28, 115);
/* oklch */ color: oklch(41.4% 0.160 330.4);

Tailwind

colors: {
  custom: {
    50: '#a2639b',
    500: '#781c73',
    950: '#000000',
  },
}

SCSS

$custom: #781c73;
$custom-light: #a2639b;
$custom-dark: #000000;

JSON

{
  "hex": "#781c73",
  "rgb": {
    "r": 120,
    "g": 28,
    "b": 115
  },
  "hsl": {
    "h": 303.261,
    "s": 62.162,
    "l": 29.02
  },
  "oklch": {
    "l": 0.41403,
    "c": 0.16034,
    "h": 330.4
  },
  "luminance": 0.06061
}

Semantic roles & 50–950 ramp

primary

#781C73

secondary

#44AC49

accent

#E54B43

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #781C73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →