#781C72#781C72

#781C72 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.3% C 0.160 H 330.9°. Best body text is #FFFFFF at 9.51:1 contrast (WCAG AA passes).

Color values

HEX	#781C72
RGB	rgb(120, 28, 114)
HSL	hsl(304, 62%, 29%)
HSV	hsv(304, 77%, 47%)
CMYK	cmyk(0%, 76.7%, 5%, 52.9%)
CIE-LAB	lab(29.51, 48.95, -28.14)
CIE-LCH	lch(29.51, 56.46, 330.10°)
OKLab	oklab(41.34% 0.1394 -0.0776)
OKLCH	oklch(41.34% 0.16 330.9)
XYZ	xyz(11.1982, 6.0394, 16.4922)
Luminance	0.0604 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781C72 #1C7822

analogous

#501C78 #781C72 #781C44

triadic

#781C72 #72781C #1C7278

tetradic

#781C72 #78501C #1C7822 #1C4478

square

#781C72 #78501C #1C7822 #1C4478

split-complementary

#781C72 #44781C #1C7850

monochromatic

#190618 #461043 #781C72 #AA28A1 #D23DC8

Accessibility & contrast

On white

9.51

#781C72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#781C72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781C72

9.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781C72	#FFFFFF	#000000	##FFFFFF
##781C72	1.00	9.51	2.21	9.51
#FFFFFF	9.51	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#133D74

Deuteranopia (green-blind)

#394A70

Tritanopia (blue-blind)

#7D2845

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #781c72;
/* rgb */ color: rgb(120, 28, 114);
/* oklch */ color: oklch(41.3% 0.160 330.9);

Tailwind

colors: {
  custom: {
    50: '#a2639b',
    500: '#781c72',
    950: '#000000',
  },
}

SCSS

$custom: #781c72;
$custom-light: #a2639b;
$custom-dark: #000000;

JSON

{
  "hex": "#781c72",
  "rgb": {
    "r": 120,
    "g": 28,
    "b": 114
  },
  "hsl": {
    "h": 303.913,
    "s": 62.162,
    "l": 29.02
  },
  "oklch": {
    "l": 0.41343,
    "c": 0.15954,
    "h": 330.9
  },
  "luminance": 0.06038
}

Semantic roles & 50–950 ramp

primary

#781C72

secondary

#44AC4B

accent

#E54D43

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #781C72

Body copy rendered with the generated semantic roles for this colour.

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