#781C48#781C48
#781C48 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.3% C 0.132 H 356.0°. Best body text is #FFFFFF at 10.20:1 contrast (WCAG AA passes).
Color values
| HEX | #781C48 |
|---|---|
| RGB | rgb(120, 28, 72) |
| HSL | hsl(331, 62%, 29%) |
| HSV | hsv(331, 77%, 47%) |
| CMYK | cmyk(0%, 76.7%, 40%, 52.9%) |
| CIE-LAB | lab(27.55, 42.93, -3.71) |
| CIE-LCH | lch(27.55, 43.09, 355.06°) |
| OKLab | oklab(39.28% 0.1318 -0.0092) |
| OKLCH | oklch(39.28% 0.132 356) |
| XYZ | xyz(9.3313, 5.2926, 6.6598) |
| Luminance | 0.0529 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.66
Wine (survey)
#80013F
ΔE00 3.67
Merlot
#730039
ΔE00 3.96
Reddish Purple
#910951
ΔE00 4.82
Velvet
#750851
ΔE00 4.95
Mulberry
#920A4E
ΔE00 5.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781C48 #1C784C
analogous
#781C76 #781C48 #781E1C
triadic
#781C48 #48781C #1C4878
tetradic
#781C48 #76781C #1C784C #1E1C78
square
#781C48 #76781C #1C784C #1E1C78
split-complementary
#781C48 #1C781E #1C7678
monochromatic
#19060F #46102A #781C48 #AA2866 #D23D84
Accessibility & contrast
On white
10.20
#781C48 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#781C48 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781C48
10.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781C48 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781C48 | 1.00 | 10.20 | 2.06 | 10.20 |
| #FFFFFF | 10.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E3649
Deuteranopia (green-blind)
#484746
Tritanopia (blue-blind)
#82112F
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #781c48; /* rgb */ color: rgb(120, 28, 72); /* oklch */ color: oklch(39.3% 0.132 356.0);
Tailwind
colors: {
custom: {
50: '#a3617a',
500: '#781c48',
950: '#000000',
},
}SCSS
$custom: #781c48; $custom-light: #a3617a; $custom-dark: #000000;
JSON
{
"hex": "#781c48",
"rgb": {
"r": 120,
"g": 28,
"b": 72
},
"hsl": {
"h": 331.304,
"s": 62.162,
"l": 29.02
},
"oklch": {
"l": 0.39284,
"c": 0.1321,
"h": 356
},
"luminance": 0.05291
}Semantic roles & 50–950 ramp
primary
#781C48
secondary
#44AC7A
accent
#E59743
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100509
muted
#7F7A7B