#781C41#781C41
#781C41 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.129 H 0.9°. Best body text is #FFFFFF at 10.29:1 contrast (WCAG AA passes).
Color values
| HEX | #781C41 |
|---|---|
| RGB | rgb(120, 28, 65) |
| HSL | hsl(336, 62%, 29%) |
| HSV | hsv(336, 77%, 47%) |
| CMYK | cmyk(0%, 76.7%, 45.8%, 52.9%) |
| CIE-LAB | lab(27.31, 42.17, 0.64) |
| CIE-LCH | lch(27.31, 42.17, 0.87°) |
| OKLab | oklab(39.03% 0.1293 0.0021) |
| OKLCH | oklch(39.03% 0.129 0.9) |
| XYZ | xyz(9.1158, 5.2064, 5.5249) |
| Luminance | 0.0520 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.82
Red Purple
#820747
ΔE00 3.25
Merlot
#730039
ΔE00 3.28
Mulberry
#920A4E
ΔE00 5.24
Reddish Purple
#910951
ΔE00 5.48
Berry
#990F4B
ΔE00 6.32
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781C41 #1C7853
analogous
#781C6F #781C41 #78251C
triadic
#781C41 #41781C #1C4178
tetradic
#781C41 #6F781C #1C7853 #251C78
square
#781C41 #6F781C #1C7853 #251C78
split-complementary
#781C41 #1C7825 #1C6F78
monochromatic
#19060D #461026 #781C41 #AA285C #D23D79
Accessibility & contrast
On white
10.29
#781C41 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#781C41 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781C41
10.29:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781C41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781C41 | 1.00 | 10.29 | 2.04 | 10.29 |
| #FFFFFF | 10.29 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.29 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303542
Deuteranopia (green-blind)
#49473F
Tritanopia (blue-blind)
#830D2C
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781c41; /* rgb */ color: rgb(120, 28, 65); /* oklch */ color: oklch(39.0% 0.129 0.9);
Tailwind
colors: {
custom: {
50: '#a36175',
500: '#781c41',
950: '#000000',
},
}SCSS
$custom: #781c41; $custom-light: #a36175; $custom-dark: #000000;
JSON
{
"hex": "#781c41",
"rgb": {
"r": 120,
"g": 28,
"b": 65
},
"hsl": {
"h": 335.87,
"s": 62.162,
"l": 29.02
},
"oklch": {
"l": 0.39032,
"c": 0.12936,
"h": 0.9
},
"luminance": 0.05205
}Semantic roles & 50–950 ramp
primary
#781C41
secondary
#44AC82
accent
#E5A443
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B