#781B4A#781B4A

#781B4A is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.3% C 0.134 H 354.4°. Best body text is #FFFFFF at 10.22:1 contrast (WCAG AA passes).

Color values

HEX	#781B4A
RGB	rgb(120, 27, 74)
HSL	hsl(330, 63%, 29%)
HSV	hsv(330, 78%, 47%)
CMYK	cmyk(0%, 77.5%, 38.3%, 52.9%)
CIE-LAB	lab(27.50, 43.52, -5.13)
CIE-LCH	lch(27.50, 43.83, 353.28°)
OKLab	oklab(39.27% 0.1336 -0.013)
OKLCH	oklch(39.27% 0.134 354.4)
XYZ	xyz(9.3743, 5.2725, 7.0013)
Luminance	0.0527 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781B4A #1B7849

analogous

#781B78 #781B4A #781B1C

triadic

#781B4A #4A781B #1B4A78

tetradic

#781B4A #78781B #1B7849 #1B1C78

square

#781B4A #78781B #1B7849 #1B1C78

split-complementary

#781B4A #1C781B #1B7878

monochromatic

#19060F #46102B #781B4A #AA2669 #D33B88

Accessibility & contrast

On white

10.22

#781B4A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#781B4A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781B4A

10.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781B4A	#FFFFFF	#000000	##FFFFFF
##781B4A	1.00	10.22	2.05	10.22
#FFFFFF	10.22	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D364B

Deuteranopia (green-blind)

#474748

Tritanopia (blue-blind)

#821130

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #781b4a;
/* rgb */ color: rgb(120, 27, 74);
/* oklch */ color: oklch(39.3% 0.134 354.4);

Tailwind

colors: {
  custom: {
    50: '#a3617c',
    500: '#781b4a',
    950: '#000000',
  },
}

SCSS

$custom: #781b4a;
$custom-light: #a3617c;
$custom-dark: #000000;

JSON

{
  "hex": "#781b4a",
  "rgb": {
    "r": 120,
    "g": 27,
    "b": 74
  },
  "hsl": {
    "h": 329.677,
    "s": 63.265,
    "l": 28.824
  },
  "oklch": {
    "l": 0.39267,
    "c": 0.1342,
    "h": 354.4
  },
  "luminance": 0.05271
}

Semantic roles & 50–950 ramp

primary

#781B4A

secondary

#43AC77

accent

#E69341

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#100509

muted

#7F7A7B

Preview Lab

Preview with #781B4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →