#781B41#781B41
#781B41 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 38.9% C 0.131 H 0.7°. Best body text is #FFFFFF at 10.34:1 contrast (WCAG AA passes).
Color values
| HEX | #781B41 |
|---|---|
| RGB | rgb(120, 27, 65) |
| HSL | hsl(335, 63%, 29%) |
| HSV | hsv(335, 78%, 47%) |
| CMYK | cmyk(0%, 77.5%, 45.8%, 52.9%) |
| CIE-LAB | lab(27.19, 42.53, 0.45) |
| CIE-LCH | lch(27.19, 42.53, 0.60°) |
| OKLab | oklab(38.94% 0.1305 0.0016) |
| OKLCH | oklch(38.94% 0.131 0.7) |
| XYZ | xyz(9.0925, 5.1598, 5.5171) |
| Luminance | 0.0516 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.69
Red Purple
#820747
ΔE00 3.10
Merlot
#730039
ΔE00 3.13
Mulberry
#920A4E
ΔE00 5.19
Reddish Purple
#910951
ΔE00 5.41
Berry
#990F4B
ΔE00 6.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781B41 #1B7852
analogous
#781B70 #781B41 #78241B
triadic
#781B41 #41781B #1B4178
tetradic
#781B41 #70781B #1B7852 #241B78
square
#781B41 #70781B #1B7852 #241B78
split-complementary
#781B41 #1B7824 #1B7078
monochromatic
#19060E #461026 #781B41 #AA265C #D33B79
Accessibility & contrast
On white
10.34
#781B41 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781B41 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781B41
10.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781B41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781B41 | 1.00 | 10.34 | 2.03 | 10.34 |
| #FFFFFF | 10.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303542
Deuteranopia (green-blind)
#49473F
Tritanopia (blue-blind)
#830B2B
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781b41; /* rgb */ color: rgb(120, 27, 65); /* oklch */ color: oklch(38.9% 0.131 0.7);
Tailwind
colors: {
custom: {
50: '#a46175',
500: '#781b41',
950: '#000000',
},
}SCSS
$custom: #781b41; $custom-light: #a46175; $custom-dark: #000000;
JSON
{
"hex": "#781b41",
"rgb": {
"r": 120,
"g": 27,
"b": 65
},
"hsl": {
"h": 335.484,
"s": 63.265,
"l": 28.824
},
"oklch": {
"l": 0.38936,
"c": 0.13051,
"h": 0.7
},
"luminance": 0.05159
}Semantic roles & 50–950 ramp
primary
#781B41
secondary
#43AC81
accent
#E6A341
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B