#781B3E#781B3E
#781B3E is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.130 H 2.9°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #781B3E |
|---|---|
| RGB | rgb(120, 27, 62) |
| HSL | hsl(337, 63%, 29%) |
| HSV | hsv(337, 78%, 47%) |
| CMYK | cmyk(0%, 77.5%, 48.3%, 52.9%) |
| CIE-LAB | lab(27.09, 42.23, 2.33) |
| CIE-LCH | lch(27.09, 42.29, 3.16°) |
| OKLab | oklab(38.84% 0.1294 0.0065) |
| OKLCH | oklch(38.84% 0.13 2.9) |
| XYZ | xyz(9.0079, 5.1259, 5.0716) |
| Luminance | 0.0512 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.85
Merlot
#730039
ΔE00 3.31
Red Purple
#820747
ΔE00 3.80
Bordeaux
#7B002C
ΔE00 5.44
Mulberry
#920A4E
ΔE00 5.58
Reddish Purple
#910951
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781B3E #1B7855
analogous
#781B6D #781B3E #78271B
triadic
#781B3E #3E781B #1B3E78
tetradic
#781B3E #6D781B #1B7855 #271B78
square
#781B3E #6D781B #1B7855 #271B78
split-complementary
#781B3E #1B7827 #1B6D78
monochromatic
#19060D #461024 #781B3E #AA2658 #D33B74
Accessibility & contrast
On white
10.37
#781B3E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781B3E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781B3E
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781B3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781B3E | 1.00 | 10.37 | 2.03 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#31343F
Deuteranopia (green-blind)
#49473C
Tritanopia (blue-blind)
#83092A
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781b3e; /* rgb */ color: rgb(120, 27, 62); /* oklch */ color: oklch(38.8% 0.130 2.9);
Tailwind
colors: {
custom: {
50: '#a46173',
500: '#781b3e',
950: '#000000',
},
}SCSS
$custom: #781b3e; $custom-light: #a46173; $custom-dark: #000000;
JSON
{
"hex": "#781b3e",
"rgb": {
"r": 120,
"g": 27,
"b": 62
},
"hsl": {
"h": 337.419,
"s": 63.265,
"l": 28.824
},
"oklch": {
"l": 0.38836,
"c": 0.12954,
"h": 2.9
},
"luminance": 0.05125
}Semantic roles & 50–950 ramp
primary
#781B3E
secondary
#43AC84
accent
#E6A841
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100508
muted
#7F7A7B