#781B39#781B39
#781B39 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.128 H 6.4°. Best body text is #FFFFFF at 10.42:1 contrast (WCAG AA passes).
Color values
| HEX | #781B39 |
|---|---|
| RGB | rgb(120, 27, 57) |
| HSL | hsl(341, 63%, 29%) |
| HSV | hsv(341, 78%, 47%) |
| CMYK | cmyk(0%, 77.5%, 52.5%, 52.9%) |
| CIE-LAB | lab(26.94, 41.75, 5.50) |
| CIE-LCH | lch(26.94, 42.11, 7.51°) |
| OKLab | oklab(38.68% 0.1274 0.0143) |
| OKLCH | oklch(38.68% 0.128 6.4) |
| XYZ | xyz(8.8770, 5.0736, 4.3820) |
| Luminance | 0.0507 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.84
Bordeaux
#7B002C
ΔE00 3.97
Merlot
#730039
ΔE00 4.26
Red Wine
#8C0034
ΔE00 4.90
Red Purple
#820747
ΔE00 5.29
Wine
#722F37
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781B39 #1B785A
analogous
#781B68 #781B39 #782C1B
triadic
#781B39 #39781B #1B3978
tetradic
#781B39 #68781B #1B785A #2C1B78
square
#781B39 #68781B #1B785A #2C1B78
split-complementary
#781B39 #1B782C #1B6878
monochromatic
#19060C #461021 #781B39 #AA2651 #D33B6C
Accessibility & contrast
On white
10.42
#781B39 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#781B39 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781B39
10.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781B39 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781B39 | 1.00 | 10.42 | 2.01 | 10.42 |
| #FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#32343A
Deuteranopia (green-blind)
#4A4637
Tritanopia (blue-blind)
#830528
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781b39; /* rgb */ color: rgb(120, 27, 57); /* oklch */ color: oklch(38.7% 0.128 6.4);
Tailwind
colors: {
custom: {
50: '#a4606f',
500: '#781b39',
950: '#000000',
},
}SCSS
$custom: #781b39; $custom-light: #a4606f; $custom-dark: #000000;
JSON
{
"hex": "#781b39",
"rgb": {
"r": 120,
"g": 27,
"b": 57
},
"hsl": {
"h": 340.645,
"s": 63.265,
"l": 28.824
},
"oklch": {
"l": 0.38679,
"c": 0.12822,
"h": 6.4
},
"luminance": 0.05072
}Semantic roles & 50–950 ramp
primary
#781B39
secondary
#43AC8A
accent
#E6B141
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100507
muted
#7F7A7A