#781B14#781B14

#781B14 is a dark, vivid red. Relative luminance 0.048; OKLCH L 37.9% C 0.129 H 29.0°. Best body text is #FFFFFF at 10.68:1 contrast (WCAG AA passes).

Color values

HEX#781B14
RGBrgb(120, 27, 20)
HSLhsl(4, 71%, 27%)
HSVhsv(4, 83%, 47%)
CMYKcmyk(0%, 77.5%, 83.3%, 52.9%)
CIE-LABlab(26.24, 39.44, 28.84)
CIE-LCHlch(26.24, 48.86, 36.18°)
OKLaboklab(37.93% 0.1125 0.0623)
OKLCHoklch(37.93% 0.129 29)
XYZxyz(8.2649, 4.8287, 1.1585)
Luminance0.0483 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#781B14 #147178
analogous
#78143F #781B14 #784D14
triadic
#781B14 #14781B #1B1478
tetradic
#781B14 #3F7814 #147178 #4D1478
square
#781B14 #3F7814 #147178 #4D1478
split-complementary
#781B14 #14784D #143F78
monochromatic
#1A0604 #440F0B #781B14 #AC271D #DC372B

Accessibility & contrast

On white

10.68
#781B14 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.97
#781B14 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781B14
10.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##781B14#FFFFFF#000000##FFFFFF
##781B141.0010.681.9710.68
#FFFFFF10.681.0021.001.00
#0000001.9721.001.0021.00
##FFFFFF10.681.0021.001.00

Color blindness preview

Protanopia (red-blind)
#373112
Deuteranopia (green-blind)
#4E4510
Tritanopia (blue-blind)
#85001A
Achromatopsia (no color)
#3E3E3E

Design tokens & code

CSS
--color: #781b14;
/* rgb */ color: rgb(120, 27, 20);
/* oklch */ color: oklch(37.9% 0.129 29.0);
Tailwind
colors: {
  custom: {
    50: '#a75f52',
    500: '#781b14',
    950: '#000000',
  },
}
SCSS
$custom: #781b14;
$custom-light: #a75f52;
$custom-dark: #000000;
JSON
{
  "hex": "#781b14",
  "rgb": {
    "r": 120,
    "g": 27,
    "b": 20
  },
  "hsl": {
    "h": 4.2,
    "s": 71.429,
    "l": 27.451
  },
  "oklch": {
    "l": 0.37931,
    "c": 0.12864,
    "h": 29
  },
  "luminance": 0.04827
}

Semantic roles & 50–950 ramp

primary
#781B14
secondary
#3AA6AE
accent
#E2EE3A
background
#FBF5F4
surface
#F6EAE7
border
#D0C6C3
text
#110502
muted
#807978

Preview Lab

Preview with #781B14

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#781B14 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva