#781A72#781A72

#781A72 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.2% C 0.162 H 330.9°. Best body text is #FFFFFF at 9.59:1 contrast (WCAG AA passes).

Color values

HEX	#781A72
RGB	rgb(120, 26, 114)
HSL	hsl(304, 64%, 29%)
HSV	hsv(304, 78%, 47%)
CMYK	cmyk(0%, 78.3%, 5%, 52.9%)
CIE-LAB	lab(29.28, 49.61, -28.51)
CIE-LCH	lch(29.28, 57.22, 330.12°)
OKLab	oklab(41.18% 0.1413 -0.0786)
OKLCH	oklch(41.18% 0.162 330.9)
XYZ	xyz(11.1524, 5.9477, 16.4770)
Luminance	0.0595 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781A72 #1A7820

analogous

#4F1A78 #781A72 #781A43

triadic

#781A72 #72781A #1A7278

tetradic

#781A72 #784F1A #1A7820 #1A4378

square

#781A72 #784F1A #1A7820 #1A4378

split-complementary

#781A72 #43781A #1A784F

monochromatic

#190518 #460F42 #781A72 #AA25A2 #D438CA

Accessibility & contrast

On white

9.59

#781A72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.19

#781A72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781A72

9.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781A72	#FFFFFF	#000000	##FFFFFF
##781A72	1.00	9.59	2.19	9.59
#FFFFFF	9.59	1.00	21.00	1.00
#000000	2.19	21.00	1.00	21.00
##FFFFFF	9.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#103D74

Deuteranopia (green-blind)

#384970

Tritanopia (blue-blind)

#7D2645

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #781a72;
/* rgb */ color: rgb(120, 26, 114);
/* oklch */ color: oklch(41.2% 0.162 330.9);

Tailwind

colors: {
  custom: {
    50: '#a2629b',
    500: '#781a72',
    950: '#000000',
  },
}

SCSS

$custom: #781a72;
$custom-light: #a2629b;
$custom-dark: #000000;

JSON

{
  "hex": "#781a72",
  "rgb": {
    "r": 120,
    "g": 26,
    "b": 114
  },
  "hsl": {
    "h": 303.83,
    "s": 64.384,
    "l": 28.627
  },
  "oklch": {
    "l": 0.41177,
    "c": 0.16172,
    "h": 330.9
  },
  "luminance": 0.05947
}

Semantic roles & 50–950 ramp

primary

#781A72

secondary

#41AC48

accent

#E74B40

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #781A72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →