#781A31#781A31
#781A31 is a dark, vivid red. Relative luminance 0.050; OKLCH L 38.4% C 0.128 H 11.8°. Best body text is #FFFFFF at 10.55:1 contrast (WCAG AA passes).
Color values
| HEX | #781A31 |
|---|---|
| RGB | rgb(120, 26, 49) |
| HSL | hsl(345, 64%, 29%) |
| HSV | hsv(345, 78%, 47%) |
| CMYK | cmyk(0%, 78.3%, 59.2%, 52.9%) |
| CIE-LAB | lab(26.61, 41.43, 10.45) |
| CIE-LCH | lch(26.61, 42.73, 14.15°) |
| OKLab | oklab(38.36% 0.1253 0.0261) |
| OKLCH | oklch(38.36% 0.128 11.8) |
| XYZ | xyz(8.6703, 4.9549, 3.4050) |
| Luminance | 0.0495 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.57
Red Wine
#8C0034
ΔE00 4.11
Wine Red
#7B0323
ΔE00 4.21
Wine
#722F37
ΔE00 4.73
Maroon (survey)
#650021
ΔE00 5.07
Burgundy
#800020
ΔE00 5.71
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781A31 #1A7861
analogous
#781A60 #781A31 #78321A
triadic
#781A31 #31781A #1A3178
tetradic
#781A31 #60781A #1A7861 #321A78
square
#781A31 #60781A #1A7861 #321A78
split-complementary
#781A31 #1A7832 #1A6078
monochromatic
#19050A #460F1C #781A31 #AA2546 #D4385E
Accessibility & contrast
On white
10.55
#781A31 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.99
#781A31 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781A31
10.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781A31 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781A31 | 1.00 | 10.55 | 1.99 | 10.55 |
| #FFFFFF | 10.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333331
Deuteranopia (green-blind)
#4B462F
Tritanopia (blue-blind)
#840024
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #781a31; /* rgb */ color: rgb(120, 26, 49); /* oklch */ color: oklch(38.4% 0.128 11.8);
Tailwind
colors: {
custom: {
50: '#a56068',
500: '#781a31',
950: '#000000',
},
}SCSS
$custom: #781a31; $custom-light: #a56068; $custom-dark: #000000;
JSON
{
"hex": "#781a31",
"rgb": {
"r": 120,
"g": 26,
"b": 49
},
"hsl": {
"h": 345.319,
"s": 64.384,
"l": 28.627
},
"oklch": {
"l": 0.38361,
"c": 0.12795,
"h": 11.8
},
"luminance": 0.04954
}Semantic roles & 50–950 ramp
primary
#781A31
secondary
#41AC92
accent
#E7BF40
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100506
muted
#7F797A