#781A24#781A24
#781A24 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.1% C 0.128 H 20.3°. Best body text is #FFFFFF at 10.65:1 contrast (WCAG AA passes).
Color values
| HEX | #781A24 |
|---|---|
| RGB | rgb(120, 26, 36) |
| HSL | hsl(354, 64%, 29%) |
| HSV | hsv(354, 78%, 47%) |
| CMYK | cmyk(0%, 78.3%, 70%, 52.9%) |
| CIE-LAB | lab(26.33, 40.55, 18.82) |
| CIE-LCH | lch(26.33, 44.70, 24.90°) |
| OKLab | oklab(38.07% 0.1197 0.0443) |
| OKLCH | oklch(38.07% 0.128 20.3) |
| XYZ | xyz(8.4345, 4.8605, 2.1628) |
| Luminance | 0.0486 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 2.81
Wine Red
#7B0323
ΔE00 2.94
Claret
#680018
ΔE00 4.54
Bordeaux
#7B002C
ΔE00 5.80
Wine
#722F37
ΔE00 6.00
Rosewood
#65000B
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781A24 #1A786E
analogous
#781A53 #781A24 #783F1A
triadic
#781A24 #24781A #1A2478
tetradic
#781A24 #53781A #1A786E #3F1A78
square
#781A24 #53781A #1A786E #3F1A78
split-complementary
#781A24 #1A783F #1A5378
monochromatic
#190508 #460F15 #781A24 #AA2533 #D43849
Accessibility & contrast
On white
10.65
#781A24 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#781A24 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781A24
10.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781A24 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781A24 | 1.00 | 10.65 | 1.97 | 10.65 |
| #FFFFFF | 10.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353224
Deuteranopia (green-blind)
#4D4621
Tritanopia (blue-blind)
#84001F
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #781a24; /* rgb */ color: rgb(120, 26, 36); /* oklch */ color: oklch(38.1% 0.128 20.3);
Tailwind
colors: {
custom: {
50: '#a65f5e',
500: '#781a24',
950: '#000000',
},
}SCSS
$custom: #781a24; $custom-light: #a65f5e; $custom-dark: #000000;
JSON
{
"hex": "#781a24",
"rgb": {
"r": 120,
"g": 26,
"b": 36
},
"hsl": {
"h": 353.617,
"s": 64.384,
"l": 28.627
},
"oklch": {
"l": 0.38071,
"c": 0.12767,
"h": 20.3
},
"luminance": 0.04859
}Semantic roles & 50–950 ramp
primary
#781A24
secondary
#41ACA1
accent
#E7D640
background
#FAF5F5
surface
#F5EAE9
border
#CFC6C5
text
#110504
muted
#807979