#781990#781990

#781990 is a dark, vivid purple. Relative luminance 0.067; OKLCH L 43.1% C 0.187 H 318.2°. Best body text is #FFFFFF at 8.97:1 contrast (WCAG AA passes).

Color values

HEX	#781990
RGB	rgb(120, 25, 144)
HSL	hsl(288, 70%, 33%)
HSV	hsv(288, 83%, 56%)
CMYK	cmyk(16.7%, 82.6%, 0%, 43.5%)
CIE-LAB	lab(31.12, 55.35, -44.38)
CIE-LCH	lch(31.12, 70.94, 321.27°)
OKLab	oklab(43.1% 0.1397 -0.1249)
OKLCH	oklch(43.1% 0.187 318.2)
XYZ	xyz(13.1267, 6.7026, 26.9824)
Luminance	0.0670 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781990 #319019

analogous

#3C1990 #781990 #90196C

triadic

#781990 #907819 #199078

tetradic

#781990 #903C19 #319019 #196C90

square

#781990 #903C19 #319019 #196C90

split-complementary

#781990 #6C9019 #19903C

monochromatic

#210728 #4D105C #781990 #A322C4 #C045DF

Accessibility & contrast

On white

8.97

#781990 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.34

#781990 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781990

8.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781990	#FFFFFF	#000000	##FFFFFF
##781990	1.00	8.97	2.34	8.97
#FFFFFF	8.97	1.00	21.00	1.00
#000000	2.34	21.00	1.00	21.00
##FFFFFF	8.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004393

Deuteranopia (green-blind)

#1F4C8D

Tritanopia (blue-blind)

#773556

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #781990;
/* rgb */ color: rgb(120, 25, 144);
/* oklch */ color: oklch(43.1% 0.187 318.2);

Tailwind

colors: {
  custom: {
    50: '#a363b1',
    500: '#781990',
    950: '#000000',
  },
}

SCSS

$custom: #781990;
$custom-light: #a363b1;
$custom-dark: #000000;

JSON

{
  "hex": "#781990",
  "rgb": {
    "r": 120,
    "g": 25,
    "b": 144
  },
  "hsl": {
    "h": 287.899,
    "s": 70.414,
    "l": 33.137
  },
  "oklch": {
    "l": 0.43104,
    "c": 0.18744,
    "h": 318.2
  },
  "luminance": 0.06702
}

Semantic roles & 50–950 ramp

primary

#781990

secondary

#5EC045

accent

#ED3B5F

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #781990

Body copy rendered with the generated semantic roles for this colour.

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