#781969#781969

#781969 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.156 H 335.5°. Best body text is #FFFFFF at 9.81:1 contrast (WCAG AA passes).

Color values

HEX	#781969
RGB	rgb(120, 25, 105)
HSL	hsl(309, 66%, 28%)
HSV	hsv(309, 79%, 47%)
CMYK	cmyk(0%, 79.2%, 12.5%, 52.9%)
CIE-LAB	lab(28.67, 48.47, -23.70)
CIE-LCH	lch(28.67, 53.96, 333.94°)
OKLab	oklab(40.58% 0.1418 -0.0647)
OKLCH	oklch(40.58% 0.156 335.5)
XYZ	xyz(10.6433, 5.7092, 13.9033)
Luminance	0.0571 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781969 #197828

analogous

#571978 #781969 #781939

triadic

#781969 #697819 #196978

tetradic

#781969 #785719 #197828 #193978

square

#781969 #785719 #197828 #193978

split-complementary

#781969 #397819 #197857

monochromatic

#190516 #450E3D #781969 #AB2495 #D536BC

Accessibility & contrast

On white

9.81

#781969 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#781969 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781969

9.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781969	#FFFFFF	#000000	##FFFFFF
##781969	1.00	9.81	2.14	9.81
#FFFFFF	9.81	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#193B6B

Deuteranopia (green-blind)

#3C4967

Tritanopia (blue-blind)

#7E2140

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #781969;
/* rgb */ color: rgb(120, 25, 105);
/* oklch */ color: oklch(40.6% 0.156 335.5);

Tailwind

colors: {
  custom: {
    50: '#a26194',
    500: '#781969',
    950: '#000000',
  },
}

SCSS

$custom: #781969;
$custom-light: #a26194;
$custom-dark: #000000;

JSON

{
  "hex": "#781969",
  "rgb": {
    "r": 120,
    "g": 25,
    "b": 105
  },
  "hsl": {
    "h": 309.474,
    "s": 65.517,
    "l": 28.431
  },
  "oklch": {
    "l": 0.40575,
    "c": 0.1559,
    "h": 335.5
  },
  "luminance": 0.05708
}

Semantic roles & 50–950 ramp

primary

#781969

secondary

#40AD51

accent

#E85A3F

background

#FAF6F9

surface

#F4EBF1

border

#CEC6CB

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #781969

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →