#781960#781960
#781960 is a dark, vivid pink. Relative luminance 0.055; OKLCH L 40.1% C 0.149 H 340.4°. Best body text is #FFFFFF at 9.97:1 contrast (WCAG AA passes).
Color values
| HEX | #781960 |
|---|---|
| RGB | rgb(120, 25, 96) |
| HSL | hsl(315, 66%, 28%) |
| HSV | hsv(315, 79%, 47%) |
| CMYK | cmyk(0%, 79.2%, 20%, 52.9%) |
| CIE-LAB | lab(28.20, 47.11, -18.58) |
| CIE-LCH | lch(28.20, 50.64, 338.47°) |
| OKLab | oklab(40.09% 0.1408 -0.0501) |
| OKLCH | oklch(40.09% 0.149 340.4) |
| XYZ | xyz(10.2050, 5.5339, 11.5948) |
| Luminance | 0.0553 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Rich Purple
#720058
ΔE00 2.88
Velvet
#750851
ΔE00 3.45
Darkish Purple
#751973
ΔE00 4.94
Grape Purple
#5D1451
ΔE00 5.55
Grape
#6C3461
ΔE00 5.93
Purple
#800080
ΔE00 7.09
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781960 #197831
analogous
#601978 #781960 #781930
triadic
#781960 #607819 #196078
tetradic
#781960 #786019 #197831 #193078
square
#781960 #786019 #197831 #193078
split-complementary
#781960 #307819 #197860
monochromatic
#190514 #450E37 #781960 #AB2489 #D536AD
Accessibility & contrast
On white
9.97
#781960 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.11
#781960 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781960
9.97:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781960 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781960 | 1.00 | 9.97 | 2.11 | 9.97 |
| #FFFFFF | 9.97 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.11 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.97 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#213962
Deuteranopia (green-blind)
#40485E
Tritanopia (blue-blind)
#801C3B
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #781960; /* rgb */ color: rgb(120, 25, 96); /* oklch */ color: oklch(40.1% 0.149 340.4);
Tailwind
colors: {
custom: {
50: '#a2618d',
500: '#781960',
950: '#000000',
},
}SCSS
$custom: #781960; $custom-light: #a2618d; $custom-dark: #000000;
JSON
{
"hex": "#781960",
"rgb": {
"r": 120,
"g": 25,
"b": 96
},
"hsl": {
"h": 315.158,
"s": 65.517,
"l": 28.431
},
"oklch": {
"l": 0.40092,
"c": 0.14946,
"h": 340.4
},
"luminance": 0.05533
}Semantic roles & 50–950 ramp
primary
#781960
secondary
#40AD5C
accent
#E86A3F
background
#FAF6F8
surface
#F4EBF0
border
#CEC6CB
text
#0F050C
muted
#7F7A7D