#781790#781790

#781790 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 43.0% C 0.189 H 318.3°. Best body text is #FFFFFF at 9.04:1 contrast (WCAG AA passes).

Color values

HEX	#781790
RGB	rgb(120, 23, 144)
HSL	hsl(288, 72%, 33%)
HSV	hsv(288, 84%, 56%)
CMYK	cmyk(16.7%, 84%, 0%, 43.5%)
CIE-LAB	lab(30.93, 55.91, -44.70)
CIE-LCH	lch(30.93, 71.58, 321.36°)
OKLab	oklab(42.97% 0.1412 -0.1259)
OKLCH	oklch(42.97% 0.189 318.3)
XYZ	xyz(13.0855, 6.6201, 26.9687)
Luminance	0.0662 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781790 #2F9017

analogous

#3B1790 #781790 #90176B

triadic

#781790 #907817 #179078

tetradic

#781790 #903B17 #2F9017 #176B90

square

#781790 #903B17 #2F9017 #176B90

split-complementary

#781790 #6B9017 #17903B

monochromatic

#200626 #4C0F5B #781790 #A41FC5 #C141E1

Accessibility & contrast

On white

9.04

#781790 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#781790 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781790

9.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781790	#FFFFFF	#000000	##FFFFFF
##781790	1.00	9.04	2.32	9.04
#FFFFFF	9.04	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004393

Deuteranopia (green-blind)

#1E4C8D

Tritanopia (blue-blind)

#773455

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #781790;
/* rgb */ color: rgb(120, 23, 144);
/* oklch */ color: oklch(43.0% 0.189 318.3);

Tailwind

colors: {
  custom: {
    50: '#a363b1',
    500: '#781790',
    950: '#000000',
  },
}

SCSS

$custom: #781790;
$custom-light: #a363b1;
$custom-dark: #000000;

JSON

{
  "hex": "#781790",
  "rgb": {
    "r": 120,
    "g": 23,
    "b": 144
  },
  "hsl": {
    "h": 288.099,
    "s": 72.455,
    "l": 32.745
  },
  "oklch": {
    "l": 0.42968,
    "c": 0.18914,
    "h": 318.3
  },
  "luminance": 0.06619
}

Semantic roles & 50–950 ramp

primary

#781790

secondary

#5BC142

accent

#EF395D

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #781790

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →