#781723#781723

#781723 is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.8% C 0.130 H 20.0°. Best body text is #FFFFFF at 10.79:1 contrast (WCAG AA passes).

Color values

HEX	#781723
RGB	rgb(120, 23, 35)
HSL	hsl(353, 68%, 28%)
HSV	hsv(353, 81%, 47%)
CMYK	cmyk(0%, 80.8%, 70.8%, 52.9%)
CIE-LAB	lab(25.95, 41.52, 19.01)
CIE-LCH	lch(25.95, 45.67, 24.60°)
OKLab	oklab(37.78% 0.1226 0.0445)
OKLCH	oklch(37.78% 0.13 20)
XYZ	xyz(8.3564, 4.7285, 2.0625)
Luminance	0.0473 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781723 #17786C

analogous

#781753 #781723 #783B17

triadic

#781723 #237817 #172378

tetradic

#781723 #537817 #17786C #3B1778

square

#781723 #537817 #17786C #3B1778

split-complementary

#781723 #17783B #175378

monochromatic

#1A0507 #450D14 #781723 #AB2132 #D83246

Accessibility & contrast

On white

10.79

#781723 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.95

#781723 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781723

10.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781723	#FFFFFF	#000000	##FFFFFF
##781723	1.00	10.79	1.95	10.79
#FFFFFF	10.79	1.00	21.00	1.00
#000000	1.95	21.00	1.00	21.00
##FFFFFF	10.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#343023

Deuteranopia (green-blind)

#4C4520

Tritanopia (blue-blind)

#84001C

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #781723;
/* rgb */ color: rgb(120, 23, 35);
/* oklch */ color: oklch(37.8% 0.130 20.0);

Tailwind

colors: {
  custom: {
    50: '#a65e5d',
    500: '#781723',
    950: '#000000',
  },
}

SCSS

$custom: #781723;
$custom-light: #a65e5d;
$custom-dark: #000000;

JSON

{
  "hex": "#781723",
  "rgb": {
    "r": 120,
    "g": 23,
    "b": 35
  },
  "hsl": {
    "h": 352.577,
    "s": 67.832,
    "l": 28.039
  },
  "oklch": {
    "l": 0.37779,
    "c": 0.13047,
    "h": 20
  },
  "luminance": 0.04727
}

Semantic roles & 50–950 ramp

primary

#781723

secondary

#3EAD9F

accent

#EBD53D

background

#FBF5F5

surface

#F5EAE9

border

#CFC6C5

text

#110504

muted

#807979

Preview Lab

Preview with #781723

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →