#781438#781438
#781438 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.0% C 0.135 H 5.5°. Best body text is #FFFFFF at 10.74:1 contrast (WCAG AA passes).
Color values
| HEX | #781438 |
|---|---|
| RGB | rgb(120, 20, 56) |
| HSL | hsl(338, 71%, 27%) |
| HSV | hsv(338, 83%, 47%) |
| CMYK | cmyk(0%, 83.3%, 53.3%, 52.9%) |
| CIE-LAB | lab(26.10, 43.97, 4.98) |
| CIE-LCH | lch(26.10, 44.25, 6.47°) |
| OKLab | oklab(38.05% 0.1344 0.013) |
| OKLCH | oklch(38.05% 0.135 5.5) |
| XYZ | xyz(8.7105, 4.7801, 4.2046) |
| Luminance | 0.0478 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.05
Merlot
#730039
ΔE00 3.34
Bordeaux
#7B002C
ΔE00 3.78
Red Purple
#820747
ΔE00 4.71
Red Wine
#8C0034
ΔE00 4.91
Burgundy (survey)
#610023
ΔE00 5.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781438 #147854
analogous
#78146A #781438 #782214
triadic
#781438 #387814 #143878
tetradic
#781438 #6A7814 #147854 #221478
square
#781438 #6A7814 #147854 #221478
split-complementary
#781438 #147822 #146A78
monochromatic
#1A040C #440B20 #781438 #AC1D50 #DC2B6A
Accessibility & contrast
On white
10.74
#781438 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.96
#781438 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781438
10.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781438 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781438 | 1.00 | 10.74 | 1.96 | 10.74 |
| #FFFFFF | 10.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.96 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E3139
Deuteranopia (green-blind)
#494536
Tritanopia (blue-blind)
#830024
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #781438; /* rgb */ color: rgb(120, 20, 56); /* oklch */ color: oklch(38.0% 0.135 5.5);
Tailwind
colors: {
custom: {
50: '#a45e6e',
500: '#781438',
950: '#000000',
},
}SCSS
$custom: #781438; $custom-light: #a45e6e; $custom-dark: #000000;
JSON
{
"hex": "#781438",
"rgb": {
"r": 120,
"g": 20,
"b": 56
},
"hsl": {
"h": 338.4,
"s": 71.429,
"l": 27.451
},
"oklch": {
"l": 0.38048,
"c": 0.13507,
"h": 5.5
},
"luminance": 0.04779
}Semantic roles & 50–950 ramp
primary
#781438
secondary
#3AAE84
accent
#EEAD3A
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100507
muted
#7F797A