#781431#781431
#781431 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.8% C 0.134 H 10.3°. Best body text is #FFFFFF at 10.81:1 contrast (WCAG AA passes).
Color values
| HEX | #781431 |
|---|---|
| RGB | rgb(120, 20, 49) |
| HSL | hsl(343, 71%, 27%) |
| HSV | hsv(343, 83%, 47%) |
| CMYK | cmyk(0%, 83.3%, 59.2%, 52.9%) |
| CIE-LAB | lab(25.91, 43.39, 9.50) |
| CIE-LCH | lch(25.91, 44.42, 12.34°) |
| OKLab | oklab(37.85% 0.1316 0.0238) |
| OKLCH | oklch(37.85% 0.134 10.3) |
| XYZ | xyz(8.5511, 4.7164, 3.3652) |
| Luminance | 0.0471 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 1.92
Red Wine
#8C0034
ΔE00 3.88
Wine Red
#7B0323
ΔE00 4.53
Maroon (survey)
#650021
ΔE00 4.72
Burgundy (survey)
#610023
ΔE00 5.24
Wine (survey)
#80013F
ΔE00 5.30
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781431 #14785B
analogous
#781463 #781431 #782914
triadic
#781431 #317814 #143178
tetradic
#781431 #637814 #14785B #291478
square
#781431 #637814 #14785B #291478
split-complementary
#781431 #147829 #146378
monochromatic
#1A040B #440B1C #781431 #AC1D46 #DC2B5E
Accessibility & contrast
On white
10.81
#781431 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.94
#781431 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781431
10.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781431 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781431 | 1.00 | 10.81 | 1.94 | 10.81 |
| #FFFFFF | 10.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.94 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303031
Deuteranopia (green-blind)
#4A452E
Tritanopia (blue-blind)
#840021
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #781431; /* rgb */ color: rgb(120, 20, 49); /* oklch */ color: oklch(37.8% 0.134 10.3);
Tailwind
colors: {
custom: {
50: '#a55d68',
500: '#781431',
950: '#000000',
},
}SCSS
$custom: #781431; $custom-light: #a55d68; $custom-dark: #000000;
JSON
{
"hex": "#781431",
"rgb": {
"r": 120,
"g": 20,
"b": 49
},
"hsl": {
"h": 342.6,
"s": 71.429,
"l": 27.451
},
"oklch": {
"l": 0.37848,
"c": 0.13372,
"h": 10.3
},
"luminance": 0.04715
}Semantic roles & 50–950 ramp
primary
#781431
secondary
#3AAE8C
accent
#EEBA3A
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100506
muted
#7F797A