#774AC3#774AC3

#774AC3 is a mid, vivid violet. Relative luminance 0.128; OKLCH L 52.3% C 0.181 H 296.8°. Best body text is #FFFFFF at 5.91:1 contrast (WCAG AA passes).

Color values

HEX	#774AC3
RGB	rgb(119, 74, 195)
HSL	hsl(262, 50%, 53%)
HSV	hsv(262, 62%, 76%)
CMYK	cmyk(39%, 62.1%, 0%, 23.5%)
CIE-LAB	lab(42.40, 45.20, -56.67)
CIE-LCH	lch(42.40, 72.49, 308.58°)
OKLab	oklab(52.28% 0.0815 -0.1613)
OKLCH	oklch(52.28% 0.181 296.8)
XYZ	xyz(19.9043, 12.7593, 53.0333)
Luminance	0.1276 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#774AC3 #96C34A

analogous

#4A5AC3 #774AC3 #B34AC3

triadic

#774AC3 #C3774A #4AC377

tetradic

#774AC3 #C34A5A #96C34A #4AC3B3

square

#774AC3 #C34A5A #96C34A #4AC3B3

split-complementary

#774AC3 #C3B34A #5AC34A

monochromatic

#40246E #5B349C #774AC3 #9A78D2 #BCA6E1

Accessibility & contrast

On white

5.91

#774AC3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.55

#774AC3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #774AC3

5.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##774AC3	#FFFFFF	#000000	##FFFFFF
##774AC3	1.00	5.91	3.55	5.91
#FFFFFF	5.91	1.00	21.00	1.00
#000000	3.55	21.00	1.00	21.00
##FFFFFF	5.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0065C7

Deuteranopia (green-blind)

#0863C0

Tritanopia (blue-blind)

#656580

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #774ac3;
/* rgb */ color: rgb(119, 74, 195);
/* oklch */ color: oklch(52.3% 0.181 296.8);

Tailwind

colors: {
  custom: {
    50: '#a37fd6',
    500: '#774ac3',
    950: '#000000',
  },
}

SCSS

$custom: #774ac3;
$custom-light: #a37fd6;
$custom-dark: #000000;

JSON

{
  "hex": "#774ac3",
  "rgb": {
    "r": 119,
    "g": 74,
    "b": 195
  },
  "hsl": {
    "h": 262.314,
    "s": 50.207,
    "l": 52.745
  },
  "oklch": {
    "l": 0.52283,
    "c": 0.18075,
    "h": 296.8
  },
  "luminance": 0.1276
}

Semantic roles & 50–950 ramp

primary

#774AC3

secondary

#BBCF9A

accent

#DA4EA6

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#100A14

muted

#7F7C83

Preview Lab

Preview with #774AC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →