#774AB7#774AB7

#774AB7 is a mid, vivid violet. Relative luminance 0.122; OKLCH L 51.4% C 0.166 H 299.6°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#774AB7
RGB	rgb(119, 74, 183)
HSL	hsl(265, 43%, 50%)
HSV	hsv(265, 60%, 72%)
CMYK	cmyk(35%, 59.6%, 0%, 28.2%)
CIE-LAB	lab(41.59, 42.05, -50.96)
CIE-LCH	lch(41.59, 66.07, 309.53°)
OKLab	oklab(51.44% 0.082 -0.1446)
OKLCH	oklch(51.44% 0.166 299.6)
XYZ	xyz(18.6017, 12.2382, 46.1728)
Luminance	0.1224 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#774AB7 #8AB74A

analogous

#4A53B7 #774AB7 #AE4AB7

triadic

#774AB7 #B7774A #4AB777

tetradic

#774AB7 #B74A53 #8AB74A #4AB7AE

square

#774AB7 #B74A53 #8AB74A #4AB7AE

split-complementary

#774AB7 #B7AE4A #53B74A

monochromatic

#3E2660 #5B388C #774AB7 #9876C8 #B9A2DA

Accessibility & contrast

On white

6.09

#774AB7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#774AB7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #774AB7

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##774AB7	#FFFFFF	#000000	##FFFFFF
##774AB7	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0A62BB

Deuteranopia (green-blind)

#2561B5

Tritanopia (blue-blind)

#696179

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #774ab7;
/* rgb */ color: rgb(119, 74, 183);
/* oklch */ color: oklch(51.4% 0.166 299.6);

Tailwind

colors: {
  custom: {
    50: '#a27ecd',
    500: '#774ab7',
    950: '#000000',
  },
}

SCSS

$custom: #774ab7;
$custom-light: #a27ecd;
$custom-dark: #000000;

JSON

{
  "hex": "#774ab7",
  "rgb": {
    "r": 119,
    "g": 74,
    "b": 183
  },
  "hsl": {
    "h": 264.771,
    "s": 43.083,
    "l": 50.392
  },
  "oklch": {
    "l": 0.51438,
    "c": 0.16619,
    "h": 299.6
  },
  "luminance": 0.12238
}

Semantic roles & 50–950 ramp

primary

#774AB7

secondary

#B3C796

accent

#D3559F

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #774AB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →