#774AAA#774AAA

#774AAA is a mid, vivid violet. Relative luminance 0.117; OKLCH L 50.6% C 0.150 H 303.1°. Best body text is #FFFFFF at 6.28:1 contrast (WCAG AA passes).

Color values

HEX	#774AAA
RGB	rgb(119, 74, 170)
HSL	hsl(268, 39%, 48%)
HSV	hsv(268, 56%, 67%)
CMYK	cmyk(30%, 56.5%, 0%, 33.3%)
CIE-LAB	lab(40.77, 38.72, -44.61)
CIE-LCH	lch(40.77, 59.07, 310.96°)
OKLab	oklab(50.57% 0.0819 -0.1259)
OKLCH	oklch(50.57% 0.15 303.1)
XYZ	xyz(17.3106, 11.7218, 39.3730)
Luminance	0.1172 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#774AAA #7DAA4A

analogous

#4A4DAA #774AAA #A74AAA

triadic

#774AAA #AA774A #4AAA77

tetradic

#774AAA #AA4A4D #7DAA4A #4AAAA7

square

#774AAA #AA4A4D #7DAA4A #4AAAA7

split-complementary

#774AAA #AAA74A #4DAA4A

monochromatic

#3B2555 #59377F #774AAA #9670C1 #B59BD3

Accessibility & contrast

On white

6.28

#774AAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.34

#774AAA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #774AAA

6.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##774AAA	#FFFFFF	#000000	##FFFFFF
##774AAA	1.00	6.28	3.34	6.28
#FFFFFF	6.28	1.00	21.00	1.00
#000000	3.34	21.00	1.00	21.00
##FFFFFF	6.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#245FAD

Deuteranopia (green-blind)

#3560A8

Tritanopia (blue-blind)

#6E5D73

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #774aaa;
/* rgb */ color: rgb(119, 74, 170);
/* oklch */ color: oklch(50.6% 0.150 303.1);

Tailwind

colors: {
  custom: {
    50: '#a17ec4',
    500: '#774aaa',
    950: '#000000',
  },
}

SCSS

$custom: #774aaa;
$custom-light: #a17ec4;
$custom-dark: #000000;

JSON

{
  "hex": "#774aaa",
  "rgb": {
    "r": 119,
    "g": 74,
    "b": 170
  },
  "hsl": {
    "h": 268.125,
    "s": 39.344,
    "l": 47.843
  },
  "oklch": {
    "l": 0.50572,
    "c": 0.15023,
    "h": 303.1
  },
  "luminance": 0.11722
}

Semantic roles & 50–950 ramp

primary

#774AAA

secondary

#A9C090

accent

#CF5998

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #774AAA

Body copy rendered with the generated semantic roles for this colour.

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