#7749BD#7749BD

#7749BD is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.7% C 0.175 H 298.3°. Best body text is #FFFFFF at 6.05:1 contrast (WCAG AA passes).

Color values

HEX	#7749BD
RGB	rgb(119, 73, 189)
HSL	hsl(264, 47%, 51%)
HSV	hsv(264, 61%, 74%)
CMYK	cmyk(37%, 61.4%, 0%, 25.9%)
CIE-LAB	lab(41.78, 44.17, -54.17)
CIE-LCH	lch(41.78, 69.89, 309.20°)
OKLab	oklab(51.71% 0.083 -0.154)
OKLCH	oklch(51.71% 0.175 298.3)
XYZ	xyz(19.1733, 12.3609, 49.5100)
Luminance	0.1236 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7749BD #8FBD49

analogous

#4955BD #7749BD #B149BD

triadic

#7749BD #BD7749 #49BD77

tetradic

#7749BD #BD4955 #8FBD49 #49BDB1

square

#7749BD #BD4955 #8FBD49 #49BDB1

split-complementary

#7749BD #BDB149 #55BD49

monochromatic

#3F2566 #5B3593 #7749BD #9976CD #BAA3DE

Accessibility & contrast

On white

6.05

#7749BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#7749BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7749BD

6.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7749BD	#FFFFFF	#000000	##FFFFFF
##7749BD	1.00	6.05	3.47	6.05
#FFFFFF	6.05	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063C1

Deuteranopia (green-blind)

#1861BA

Tritanopia (blue-blind)

#67627C

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #7749bd;
/* rgb */ color: rgb(119, 73, 189);
/* oklch */ color: oklch(51.7% 0.175 298.3);

Tailwind

colors: {
  custom: {
    50: '#a37ed2',
    500: '#7749bd',
    950: '#000000',
  },
}

SCSS

$custom: #7749bd;
$custom-light: #a37ed2;
$custom-dark: #000000;

JSON

{
  "hex": "#7749bd",
  "rgb": {
    "r": 119,
    "g": 73,
    "b": 189
  },
  "hsl": {
    "h": 263.793,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.51706,
    "c": 0.17492,
    "h": 298.3
  },
  "luminance": 0.12361
}

Semantic roles & 50–950 ramp

primary

#7749BD

secondary

#B6CA97

accent

#D651A2

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#100A14

muted

#7F7C82

Preview Lab

Preview with #7749BD

Body copy rendered with the generated semantic roles for this colour.

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