#77488D#77488D

#77488D is a mid, moderate purple. Relative luminance 0.105; OKLCH L 48.5% C 0.118 H 314.1°. Best body text is #FFFFFF at 6.78:1 contrast (WCAG AA passes).

Color values

HEX	#77488D
RGB	rgb(119, 72, 141)
HSL	hsl(281, 32%, 42%)
HSV	hsv(281, 49%, 55%)
CMYK	cmyk(15.6%, 48.9%, 0%, 44.7%)
CIE-LAB	lab(38.69, 32.85, -30.48)
CIE-LCH	lch(38.69, 44.81, 317.14°)
OKLab	oklab(48.5% 0.0822 -0.0847)
OKLCH	oklch(48.5% 0.118 314.1)
XYZ	xyz(14.7321, 10.4801, 26.4409)
Luminance	0.1048 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77488D #5E8D48

analogous

#55488D #77488D #8D4881

triadic

#77488D #8D7748 #488D77

tetradic

#77488D #8D5548 #5E8D48 #48818D

square

#77488D #8D5548 #5E8D48 #48818D

split-complementary

#77488D #818D48 #488D55

monochromatic

#331F3C #553364 #77488D #9763AF #B28BC4

Accessibility & contrast

On white

6.78

#77488D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.10

#77488D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #77488D

6.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77488D	#FFFFFF	#000000	##FFFFFF
##77488D	1.00	6.78	3.10	6.78
#FFFFFF	6.78	1.00	21.00	1.00
#000000	3.10	21.00	1.00	21.00
##FFFFFF	6.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A588F

Deuteranopia (green-blind)

#475C8B

Tritanopia (blue-blind)

#755264

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #77488d;
/* rgb */ color: rgb(119, 72, 141);
/* oklch */ color: oklch(48.5% 0.118 314.1);

Tailwind

colors: {
  custom: {
    50: '#a07cae',
    500: '#77488d',
    950: '#000000',
  },
}

SCSS

$custom: #77488d;
$custom-light: #a07cae;
$custom-dark: #000000;

JSON

{
  "hex": "#77488d",
  "rgb": {
    "r": 119,
    "g": 72,
    "b": 141
  },
  "hsl": {
    "h": 280.87,
    "s": 32.394,
    "l": 41.765
  },
  "oklch": {
    "l": 0.48502,
    "c": 0.11807,
    "h": 314.1
  },
  "luminance": 0.1048
}

Semantic roles & 50–950 ramp

primary

#77488D

secondary

#90B081

accent

#C95F81

background

#FAF7FA

surface

#F3EEF4

border

#CDC9CE

text

#0F0910

muted

#7F7B7F

Preview Lab

Preview with #77488D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →