#77477C#77477C

#77477C is a mid, moderate purple. Relative luminance 0.099; OKLCH L 47.4% C 0.100 H 323.6°. Best body text is #FFFFFF at 7.05:1 contrast (WCAG AA passes).

Color values

HEX	#77477C
RGB	rgb(119, 71, 124)
HSL	hsl(294, 27%, 38%)
HSV	hsv(294, 43%, 49%)
CMYK	cmyk(4%, 42.7%, 0%, 51.4%)
CIE-LAB	lab(37.63, 29.69, -21.71)
CIE-LCH	lch(37.63, 36.78, 323.82°)
OKLab	oklab(47.44% 0.0806 -0.0595)
OKLCH	oklch(47.44% 0.1 323.6)
XYZ	xyz(13.4987, 9.8842, 20.2617)
Luminance	0.0988 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77477C #4C7C47

analogous

#5C477C #77477C #7C4766

triadic

#77477C #7C7747 #477C77

tetradic

#77477C #7C5C47 #4C7C47 #47667C

square

#77477C #7C5C47 #4C7C47 #47667C

split-complementary

#77477C #667C47 #477C5C

monochromatic

#2C1A2E #523155 #77477C #9C5EA3 #B485B9

Accessibility & contrast

On white

7.05

#77477C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.98

#77477C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77477C

7.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77477C	#FFFFFF	#000000	##FFFFFF
##77477C	1.00	7.05	2.98	7.05
#FFFFFF	7.05	1.00	21.00	1.00
#000000	2.98	21.00	1.00	21.00
##FFFFFF	7.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#41557E

Deuteranopia (green-blind)

#4E5B7A

Tritanopia (blue-blind)

#794D5B

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #77477c;
/* rgb */ color: rgb(119, 71, 124);
/* oklch */ color: oklch(47.4% 0.100 323.6);

Tailwind

colors: {
  custom: {
    50: '#9f7ba2',
    500: '#77477c',
    950: '#000000',
  },
}

SCSS

$custom: #77477c;
$custom-light: #9f7ba2;
$custom-dark: #000000;

JSON

{
  "hex": "#77477c",
  "rgb": {
    "r": 119,
    "g": 71,
    "b": 124
  },
  "hsl": {
    "h": 294.34,
    "s": 27.179,
    "l": 38.235
  },
  "oklch": {
    "l": 0.47442,
    "c": 0.10018,
    "h": 323.6
  },
  "luminance": 0.09884
}

Semantic roles & 50–950 ramp

primary

#77477C

secondary

#7EA57A

accent

#C4646D

background

#F9F7FA

surface

#F2EEF3

border

#CCC9CD

text

#0F090F

muted

#7E7B7F

Preview Lab

Preview with #77477C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →