#7744CB#7744CB

#7744CB is a mid, vivid violet. Relative luminance 0.124; OKLCH L 52.0% C 0.198 H 296.1°. Best body text is #FFFFFF at 6.05:1 contrast (WCAG AA passes).

Color values

HEX	#7744CB
RGB	rgb(119, 68, 203)
HSL	hsl(263, 56%, 53%)
HSV	hsv(263, 67%, 80%)
CMYK	cmyk(41.4%, 66.5%, 0%, 20.4%)
CIE-LAB	lab(41.79, 50.50, -62.29)
CIE-LCH	lch(41.79, 80.19, 309.03°)
OKLab	oklab(52.03% 0.0873 -0.1779)
OKLCH	oklch(52.03% 0.198 296.1)
XYZ	xyz(20.4515, 12.3676, 57.7980)
Luminance	0.1237 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7744CB #98CB44

analogous

#4454CB #7744CB #BB44CB

triadic

#7744CB #CB7744 #44CB77

tetradic

#7744CB #CB4454 #98CB44 #44CBBB

square

#7744CB #CB4454 #98CB44 #44CBBB

split-complementary

#7744CB #CBBB44 #54CB44

monochromatic

#402074 #5A2EA4 #7744CB #9A74D8 #BDA4E6

Accessibility & contrast

On white

6.05

#7744CB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#7744CB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7744CB

6.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7744CB	#FFFFFF	#000000	##FFFFFF
##7744CB	1.00	6.05	3.47	6.05
#FFFFFF	6.05	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063CF

Deuteranopia (green-blind)

#0061C8

Tritanopia (blue-blind)

#616482

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #7744cb;
/* rgb */ color: rgb(119, 68, 203);
/* oklch */ color: oklch(52.0% 0.198 296.1);

Tailwind

colors: {
  custom: {
    50: '#a57bdc',
    500: '#7744cb',
    950: '#000000',
  },
}

SCSS

$custom: #7744cb;
$custom-light: #a57bdc;
$custom-dark: #000000;

JSON

{
  "hex": "#7744cb",
  "rgb": {
    "r": 119,
    "g": 68,
    "b": 203
  },
  "hsl": {
    "h": 262.667,
    "s": 56.485,
    "l": 53.137
  },
  "oklch": {
    "l": 0.52027,
    "c": 0.19812,
    "h": 296.1
  },
  "luminance": 0.12368
}

Semantic roles & 50–950 ramp

primary

#7744CB

secondary

#BDD398

accent

#E048A6

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100A15

muted

#7F7C83

Preview Lab

Preview with #7744CB

Body copy rendered with the generated semantic roles for this colour.

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