#77423D#77423D

#77423D is a dark, moderate red. Relative luminance 0.082; OKLCH L 44.2% C 0.074 H 26.2°. Best body text is #FFFFFF at 7.98:1 contrast (WCAG AA passes).

Color values

HEX	#77423D
RGB	rgb(119, 66, 61)
HSL	hsl(5, 32%, 35%)
HSV	hsv(5, 49%, 47%)
CMYK	cmyk(0%, 44.5%, 48.7%, 53.3%)
CIE-LAB	lab(34.31, 22.30, 13.07)
CIE-LCH	lch(34.31, 25.85, 30.37°)
OKLab	oklab(44.22% 0.0668 0.0329)
OKLCH	oklch(44.22% 0.074 26.2)
XYZ	xyz(10.3989, 8.1563, 5.4406)
Luminance	0.0815 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77423D #3D7277

analogous

#773D55 #77423D #775F3D

triadic

#77423D #3D7742 #423D77

tetradic

#77423D #55773D #3D7277 #5F3D77

square

#77423D #55773D #3D7277 #5F3D77

split-complementary

#77423D #3D775F #3D5577

monochromatic

#261514 #4F2C28 #77423D #9F5852 #B97C76

Accessibility & contrast

On white

7.98

#77423D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#77423D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77423D

7.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77423D	#FFFFFF	#000000	##FFFFFF
##77423D	1.00	7.98	2.63	7.98
#FFFFFF	7.98	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	7.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4A3C

Deuteranopia (green-blind)

#5B553C

Tritanopia (blue-blind)

#813B41

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #77423d;
/* rgb */ color: rgb(119, 66, 61);
/* oklch */ color: oklch(44.2% 0.074 26.2);

Tailwind

colors: {
  custom: {
    50: '#a17772',
    500: '#77423d',
    950: '#000000',
  },
}

SCSS

$custom: #77423d;
$custom-light: #a17772;
$custom-dark: #000000;

JSON

{
  "hex": "#77423d",
  "rgb": {
    "r": 119,
    "g": 66,
    "b": 61
  },
  "hsl": {
    "h": 5.172,
    "s": 32.222,
    "l": 35.294
  },
  "oklch": {
    "l": 0.44216,
    "c": 0.07445,
    "h": 26.2
  },
  "luminance": 0.08155
}

Semantic roles & 50–950 ramp

primary

#77423D

secondary

#6D9EA3

accent

#BFC85F

background

#FAF7F6

surface

#F4EDEC

border

#CEC8C7

text

#0F0908

muted

#7F7B7B

Preview Lab

Preview with #77423D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →