#7741BF#7741BF

#7741BF is a mid, vivid violet. Relative luminance 0.115; OKLCH L 50.7% C 0.188 H 299.2°. Best body text is #FFFFFF at 6.38:1 contrast (WCAG AA passes).

Color values

HEX	#7741BF
RGB	rgb(119, 65, 191)
HSL	hsl(266, 50%, 50%)
HSV	hsv(266, 66%, 75%)
CMYK	cmyk(37.7%, 66%, 0%, 25.1%)
CIE-LAB	lab(40.35, 48.95, -57.65)
CIE-LCH	lch(40.35, 75.63, 310.33°)
OKLab	oklab(50.71% 0.0919 -0.1642)
OKLCH	oklch(50.71% 0.188 299.2)
XYZ	xyz(18.8997, 11.4639, 50.4971)
Luminance	0.1146 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7741BF #89BF41

analogous

#414ABF #7741BF #B641BF

triadic

#7741BF #BF7741 #41BF77

tetradic

#7741BF #BF414A #89BF41 #41BFB6

square

#7741BF #BF414A #89BF41 #41BFB6

split-complementary

#7741BF #BFB641 #4ABF41

monochromatic

#3E2264 #5A3192 #7741BF #986FCE #B99DDE

Accessibility & contrast

On white

6.38

#7741BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.29

#7741BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7741BF

6.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7741BF	#FFFFFF	#000000	##FFFFFF
##7741BF	1.00	6.38	3.29	6.38
#FFFFFF	6.38	1.00	21.00	1.00
#000000	3.29	21.00	1.00	21.00
##FFFFFF	6.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC3

Deuteranopia (green-blind)

#005EBC

Tritanopia (blue-blind)

#675E7A

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7741bf;
/* rgb */ color: rgb(119, 65, 191);
/* oklch */ color: oklch(50.7% 0.188 299.2);

Tailwind

colors: {
  custom: {
    50: '#a479d3',
    500: '#7741bf',
    950: '#000000',
  },
}

SCSS

$custom: #7741bf;
$custom-light: #a479d3;
$custom-dark: #000000;

JSON

{
  "hex": "#7741bf",
  "rgb": {
    "r": 119,
    "g": 65,
    "b": 191
  },
  "hsl": {
    "h": 265.714,
    "s": 49.606,
    "l": 50.196
  },
  "oklch": {
    "l": 0.50713,
    "c": 0.1882,
    "h": 299.2
  },
  "luminance": 0.11464
}

Semantic roles & 50–950 ramp

primary

#7741BF

secondary

#B2CA92

accent

#D94F9E

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7741BF

Body copy rendered with the generated semantic roles for this colour.

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