#7740D9#7740D9

#7740D9 is a mid, highly saturated violet. Relative luminance 0.126; OKLCH L 52.6% C 0.219 H 294.0°. Best body text is #FFFFFF at 5.97:1 contrast (WCAG AA passes).

Color values

HEX	#7740D9
RGB	rgb(119, 64, 217)
HSL	hsl(262, 67%, 55%)
HSV	hsv(262, 71%, 85%)
CMYK	cmyk(45.2%, 70.5%, 0%, 14.9%)
CIE-LAB	lab(42.15, 56.17, -69.77)
CIE-LCH	lch(42.15, 89.57, 308.83°)
OKLab	oklab(52.62% 0.0889 -0.1998)
OKLCH	oklch(52.62% 0.219 294)
XYZ	xyz(21.9621, 12.5978, 66.9067)
Luminance	0.1260 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7740D9 #A2D940

analogous

#4055D9 #7740D9 #C440D9

triadic

#7740D9 #D97740 #40D977

tetradic

#7740D9 #D94055 #A2D940 #40D9C4

square

#7740D9 #D94055 #A2D940 #40D9C4

split-complementary

#7740D9 #D9C440 #55D940

monochromatic

#401A84 #5924B7 #7740D9 #9B73E3 #C0A6ED

Accessibility & contrast

On white

5.97

#7740D9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#7740D9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7740D9

5.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7740D9	#FFFFFF	#000000	##FFFFFF
##7740D9	1.00	5.97	3.52	5.97
#FFFFFF	5.97	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0065DE

Deuteranopia (green-blind)

#0061D6

Tritanopia (blue-blind)

#5B6788

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #7740d9;
/* rgb */ color: rgb(119, 64, 217);
/* oklch */ color: oklch(52.6% 0.219 294.0);

Tailwind

colors: {
  custom: {
    50: '#a679e6',
    500: '#7740d9',
    950: '#000000',
  },
}

SCSS

$custom: #7740d9;
$custom-light: #a679e6;
$custom-dark: #000000;

JSON

{
  "hex": "#7740d9",
  "rgb": {
    "r": 119,
    "g": 64,
    "b": 217
  },
  "hsl": {
    "h": 261.569,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.52619,
    "c": 0.21872,
    "h": 294
  },
  "luminance": 0.12598
}

Semantic roles & 50–950 ramp

primary

#7740D9

secondary

#C3DA9A

accent

#EA3EAC

background

#FAF7FE

surface

#F4EEFC

border

#CEC9D5

text

#100916

muted

#7F7B84

Preview Lab

Preview with #7740D9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →