#7740D2#7740D2

#7740D2 is a mid, highly saturated violet. Relative luminance 0.122; OKLCH L 52.1% C 0.211 H 295.3°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#7740D2
RGB	rgb(119, 64, 210)
HSL	hsl(263, 62%, 54%)
HSV	hsv(263, 70%, 82%)
CMYK	cmyk(43.3%, 69.5%, 0%, 17.6%)
CIE-LAB	lab(41.60, 54.35, -66.65)
CIE-LCH	lch(41.60, 86.00, 309.19°)
OKLab	oklab(52.05% 0.0902 -0.1907)
OKLCH	oklch(52.05% 0.211 295.3)
XYZ	xyz(21.0709, 12.2414, 62.2129)
Luminance	0.1224 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7740D2 #9BD240

analogous

#4052D2 #7740D2 #C040D2

triadic

#7740D2 #D27740 #40D277

tetradic

#7740D2 #D24052 #9BD240 #40D2C0

square

#7740D2 #D24052 #9BD240 #40D2C0

split-complementary

#7740D2 #D2C040 #52D240

monochromatic

#401D7B #5A29AC #7740D2 #9A72DE #BEA3E9

Accessibility & contrast

On white

6.09

#7740D2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#7740D2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7740D2

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7740D2	#FFFFFF	#000000	##FFFFFF
##7740D2	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063D6

Deuteranopia (green-blind)

#0060CF

Tritanopia (blue-blind)

#5E6484

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #7740d2;
/* rgb */ color: rgb(119, 64, 210);
/* oklch */ color: oklch(52.1% 0.211 295.3);

Tailwind

colors: {
  custom: {
    50: '#a579e1',
    500: '#7740d2',
    950: '#000000',
  },
}

SCSS

$custom: #7740d2;
$custom-light: #a579e1;
$custom-dark: #000000;

JSON

{
  "hex": "#7740d2",
  "rgb": {
    "r": 119,
    "g": 64,
    "b": 210
  },
  "hsl": {
    "h": 262.603,
    "s": 61.864,
    "l": 53.725
  },
  "oklch": {
    "l": 0.52053,
    "c": 0.21093,
    "h": 295.3
  },
  "luminance": 0.12242
}

Semantic roles & 50–950 ramp

primary

#7740D2

secondary

#BFD698

accent

#E543A8

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #7740D2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →