#7740CE#7740CE

#7740CE is a mid, highly saturated violet. Relative luminance 0.120; OKLCH L 51.7% C 0.206 H 296.1°. Best body text is #FFFFFF at 6.16:1 contrast (WCAG AA passes).

Color values

HEX#7740CE
RGBrgb(119, 64, 206)
HSLhsl(263, 59%, 53%)
HSVhsv(263, 69%, 81%)
CMYKcmyk(42.2%, 68.9%, 0%, 19.2%)
CIE-LABlab(41.29, 53.31, -64.85)
CIE-LCHlch(41.29, 83.95, 309.42°)
OKLaboklab(51.74% 0.0909 -0.1854)
OKLCHoklch(51.74% 0.206 296.1)
XYZxyz(20.5788, 12.0445, 59.6211)
Luminance0.1205 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7740CE #97CE40
analogous
#4050CE #7740CE #BE40CE
triadic
#7740CE #CE7740 #40CE77
tetradic
#7740CE #CE4050 #97CE40 #40CEBE
square
#7740CE #CE4050 #97CE40 #40CEBE
split-complementary
#7740CE #CEBE40 #50CE40
monochromatic
#401E75 #5A2BA6 #7740CE #9A71DA #BCA1E7

Accessibility & contrast

On white

6.16
#7740CE on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.41
#7740CE on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7740CE
6.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7740CE#FFFFFF#000000##FFFFFF
##7740CE1.006.163.416.16
#FFFFFF6.161.0021.001.00
#0000003.4121.001.0021.00
##FFFFFF6.161.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0062D2
Deuteranopia (green-blind)
#005FCB
Tritanopia (blue-blind)
#606382
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #7740ce;
/* rgb */ color: rgb(119, 64, 206);
/* oklch */ color: oklch(51.7% 0.206 296.1);
Tailwind
colors: {
  custom: {
    50: '#a579de',
    500: '#7740ce',
    950: '#000000',
  },
}
SCSS
$custom: #7740ce;
$custom-light: #a579de;
$custom-dark: #000000;
JSON
{
  "hex": "#7740ce",
  "rgb": {
    "r": 119,
    "g": 64,
    "b": 206
  },
  "hsl": {
    "h": 263.239,
    "s": 59.167,
    "l": 52.941
  },
  "oklch": {
    "l": 0.51735,
    "c": 0.20646,
    "h": 296.1
  },
  "luminance": 0.12045
}

Semantic roles & 50–950 ramp

primary
#7740CE
secondary
#BCD496
accent
#E245A6
background
#FAF7FD
surface
#F4EEFB
border
#CEC9D4
text
#100915
muted
#7F7B83

Preview Lab

Preview with #7740CE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7740CE Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva