#77409A#77409A

#77409A is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.0% C 0.147 H 310.2°. Best body text is #FFFFFF at 7.04:1 contrast (WCAG AA passes).

Color values

HEX	#77409A
RGB	rgb(119, 64, 154)
HSL	hsl(277, 41%, 43%)
HSV	hsv(277, 58%, 60%)
CMYK	cmyk(22.7%, 58.4%, 0%, 39.6%)
CIE-LAB	lab(37.70, 40.35, -39.93)
CIE-LCH	lch(37.70, 56.77, 315.30°)
OKLab	oklab(48.01% 0.0949 -0.1122)
OKLCH	oklch(48.01% 0.147 310.2)
XYZ	xyz(15.2728, 9.9221, 31.6762)
Luminance	0.0992 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77409A #639A40

analogous

#4A409A #77409A #9A4090

triadic

#77409A #9A7740 #409A77

tetradic

#77409A #9A4A40 #639A40 #40909A

square

#77409A #9A4A40 #639A40 #40909A

split-complementary

#77409A #909A40 #409A4A

monochromatic

#341C44 #562E6F #77409A #965CBB #B287CD

Accessibility & contrast

On white

7.04

#77409A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.98

#77409A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77409A

7.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77409A	#FFFFFF	#000000	##FFFFFF
##77409A	1.00	7.04	2.98	7.04
#FFFFFF	7.04	1.00	21.00	1.00
#000000	2.98	21.00	1.00	21.00
##FFFFFF	7.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#22569D

Deuteranopia (green-blind)

#375A98

Tritanopia (blue-blind)

#735067

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #77409a;
/* rgb */ color: rgb(119, 64, 154);
/* oklch */ color: oklch(48.0% 0.147 310.2);

Tailwind

colors: {
  custom: {
    50: '#a177b8',
    500: '#77409a',
    950: '#000000',
  },
}

SCSS

$custom: #77409a;
$custom-light: #a177b8;
$custom-dark: #000000;

JSON

{
  "hex": "#77409a",
  "rgb": {
    "r": 119,
    "g": 64,
    "b": 154
  },
  "hsl": {
    "h": 276.667,
    "s": 41.284,
    "l": 42.745
  },
  "oklch": {
    "l": 0.48009,
    "c": 0.14691,
    "h": 310.2
  },
  "luminance": 0.09922
}

Semantic roles & 50–950 ramp

primary

#77409A

secondary

#94B87E

accent

#D15786

background

#FAF7FB

surface

#F4EDF6

border

#CEC8D0

text

#0F0911

muted

#7F7B80

Preview Lab

Preview with #77409A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →