#77407C#77407C

#77407C is a mid, moderate purple. Relative luminance 0.090; OKLCH L 46.3% C 0.113 H 324.1°. Best body text is #FFFFFF at 7.48:1 contrast (WCAG AA passes).

Color values

HEX	#77407C
RGB	rgb(119, 64, 124)
HSL	hsl(295, 32%, 37%)
HSV	hsv(295, 48%, 49%)
CMYK	cmyk(4%, 48.4%, 0%, 51.4%)
CIE-LAB	lab(36.07, 33.70, -24.14)
CIE-LCH	lch(36.07, 41.45, 324.38°)
OKLab	oklab(46.28% 0.0917 -0.0664)
OKLCH	oklch(46.28% 0.113 324.1)
XYZ	xyz(13.0789, 9.0446, 20.1217)
Luminance	0.0904 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77407C #457C40

analogous

#59407C #77407C #7C4063

triadic

#77407C #7C7740 #407C77

tetradic

#77407C #7C5940 #457C40 #40637C

square

#77407C #7C5940 #457C40 #40637C

split-complementary

#77407C #637C40 #407C59

monochromatic

#2A162B #502B54 #77407C #9E55A4 #B67BBB

Accessibility & contrast

On white

7.48

#77407C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.81

#77407C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77407C

7.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77407C	#FFFFFF	#000000	##FFFFFF
##77407C	1.00	7.48	2.81	7.48
#FFFFFF	7.48	1.00	21.00	1.00
#000000	2.81	21.00	1.00	21.00
##FFFFFF	7.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#39517E

Deuteranopia (green-blind)

#49577A

Tritanopia (blue-blind)

#794758

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #77407c;
/* rgb */ color: rgb(119, 64, 124);
/* oklch */ color: oklch(46.3% 0.113 324.1);

Tailwind

colors: {
  custom: {
    50: '#a077a2',
    500: '#77407c',
    950: '#000000',
  },
}

SCSS

$custom: #77407c;
$custom-light: #a077a2;
$custom-dark: #000000;

JSON

{
  "hex": "#77407c",
  "rgb": {
    "r": 119,
    "g": 64,
    "b": 124
  },
  "hsl": {
    "h": 295,
    "s": 31.915,
    "l": 36.863
  },
  "oklch": {
    "l": 0.46275,
    "c": 0.11319,
    "h": 324.1
  },
  "luminance": 0.09044
}

Semantic roles & 50–950 ramp

primary

#77407C

secondary

#76A672

accent

#C86068

background

#FAF7FA

surface

#F3EDF3

border

#CDC8CD

text

#0F090F

muted

#7F7B7F

Preview Lab

Preview with #77407C

Body copy rendered with the generated semantic roles for this colour.

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