#7739C0#7739C0

#7739C0 is a mid, vivid violet. Relative luminance 0.107; OKLCH L 49.8% C 0.199 H 300.2°. Best body text is #FFFFFF at 6.71:1 contrast (WCAG AA passes).

Color values

HEX	#7739C0
RGB	rgb(119, 57, 192)
HSL	hsl(268, 54%, 49%)
HSV	hsv(268, 70%, 75%)
CMYK	cmyk(38%, 70.3%, 0%, 24.7%)
CIE-LAB	lab(38.99, 53.17, -60.45)
CIE-LCH	lch(38.99, 80.50, 311.34°)
OKLab	oklab(49.76% 0.1002 -0.1724)
OKLCH	oklch(49.76% 0.199 300.2)
XYZ	xyz(18.5830, 10.6538, 50.9363)
Luminance	0.1065 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7739C0 #82C039

analogous

#393EC0 #7739C0 #BB39C0

triadic

#7739C0 #C07739 #39C077

tetradic

#7739C0 #C0393E #82C039 #39C0BB

square

#7739C0 #C0393E #82C039 #39C0BB

split-complementary

#7739C0 #C0BB39 #3EC039

monochromatic

#3D1D62 #5A2B91 #7739C0 #9765D1 #B794DF

Accessibility & contrast

On white

6.71

#7739C0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#7739C0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7739C0

6.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7739C0	#FFFFFF	#000000	##FFFFFF
##7739C0	1.00	6.71	3.13	6.71
#FFFFFF	6.71	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BC4

Deuteranopia (green-blind)

#005BBD

Tritanopia (blue-blind)

#665A78

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7739c0;
/* rgb */ color: rgb(119, 57, 192);
/* oklch */ color: oklch(49.8% 0.199 300.2);

Tailwind

colors: {
  custom: {
    50: '#a474d4',
    500: '#7739c0',
    950: '#000000',
  },
}

SCSS

$custom: #7739c0;
$custom-light: #a474d4;
$custom-dark: #000000;

JSON

{
  "hex": "#7739c0",
  "rgb": {
    "r": 119,
    "g": 57,
    "b": 192
  },
  "hsl": {
    "h": 267.556,
    "s": 54.217,
    "l": 48.824
  },
  "oklch": {
    "l": 0.49763,
    "c": 0.19939,
    "h": 300.2
  },
  "luminance": 0.10654
}

Semantic roles & 50–950 ramp

primary

#7739C0

secondary

#ADCB8A

accent

#DE4A9A

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7739C0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →