#77397F#77397F

#77397F is a mid, vivid purple. Relative luminance 0.084; OKLCH L 45.4% C 0.129 H 322.9°. Best body text is #FFFFFF at 7.85:1 contrast (WCAG AA passes).

Color values

HEX	#77397F
RGB	rgb(119, 57, 127)
HSL	hsl(293, 38%, 36%)
HSV	hsv(293, 55%, 50%)
CMYK	cmyk(6.3%, 55.1%, 0%, 50.2%)
CIE-LAB	lab(34.76, 38.15, -28.05)
CIE-LCH	lch(34.76, 47.35, 323.67°)
OKLab	oklab(45.36% 0.1027 -0.0776)
OKLCH	oklch(45.36% 0.129 322.9)
XYZ	xyz(12.9013, 8.3811, 21.0127)
Luminance	0.0838 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77397F #417F39

analogous

#54397F #77397F #7F3964

triadic

#77397F #7F7739 #397F77

tetradic

#77397F #7F5439 #417F39 #39647F

square

#77397F #7F5439 #417F39 #39647F

split-complementary

#77397F #647F39 #397F54

monochromatic

#28132B #4F2655 #77397F #9F4CA9 #B772C0

Accessibility & contrast

On white

7.85

#77397F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.68

#77397F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77397F

7.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77397F	#FFFFFF	#000000	##FFFFFF
##77397F	1.00	7.85	2.68	7.85
#FFFFFF	7.85	1.00	21.00	1.00
#000000	2.68	21.00	1.00	21.00
##FFFFFF	7.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E4D81

Deuteranopia (green-blind)

#42547D

Tritanopia (blue-blind)

#794256

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #77397f;
/* rgb */ color: rgb(119, 57, 127);
/* oklch */ color: oklch(45.4% 0.129 322.9);

Tailwind

colors: {
  custom: {
    50: '#a072a4',
    500: '#77397f',
    950: '#000000',
  },
}

SCSS

$custom: #77397f;
$custom-light: #a072a4;
$custom-dark: #000000;

JSON

{
  "hex": "#77397f",
  "rgb": {
    "r": 119,
    "g": 57,
    "b": 127
  },
  "hsl": {
    "h": 293.143,
    "s": 38.043,
    "l": 36.078
  },
  "oklch": {
    "l": 0.45359,
    "c": 0.12871,
    "h": 322.9
  },
  "luminance": 0.0838
}

Semantic roles & 50–950 ramp

primary

#77397F

secondary

#72A96B

accent

#CE5A67

background

#FAF7FA

surface

#F3EDF4

border

#CDC8CE

text

#0F080F

muted

#7F7B7F

Preview Lab

Preview with #77397F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →