#7738C4#7738C4

#7738C4 is a mid, highly saturated violet. Relative luminance 0.107; OKLCH L 50.0% C 0.205 H 299.4°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#7738C4
RGB	rgb(119, 56, 196)
HSL	hsl(267, 56%, 49%)
HSV	hsv(267, 71%, 77%)
CMYK	cmyk(39.3%, 71.4%, 0%, 23.1%)
CIE-LAB	lab(39.13, 54.63, -62.55)
CIE-LCH	lch(39.13, 83.05, 311.13°)
OKLab	oklab(49.96% 0.1005 -0.1786)
OKLCH	oklch(49.96% 0.205 299.4)
XYZ	xyz(18.9832, 10.7356, 53.2859)
Luminance	0.1074 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7738C4 #85C438

analogous

#383FC4 #7738C4 #BD38C4

triadic

#7738C4 #C47738 #38C477

tetradic

#7738C4 #C4383F #85C438 #38C4BD

square

#7738C4 #C4383F #85C438 #38C4BD

split-complementary

#7738C4 #C4BD38 #3FC438

monochromatic

#3D1D65 #5A2A94 #7738C4 #9766D3 #B796E1

Accessibility & contrast

On white

6.67

#7738C4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#7738C4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7738C4

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7738C4	#FFFFFF	#000000	##FFFFFF
##7738C4	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CC8

Deuteranopia (green-blind)

#005BC1

Tritanopia (blue-blind)

#655B7A

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7738c4;
/* rgb */ color: rgb(119, 56, 196);
/* oklch */ color: oklch(50.0% 0.205 299.4);

Tailwind

colors: {
  custom: {
    50: '#a574d7',
    500: '#7738c4',
    950: '#000000',
  },
}

SCSS

$custom: #7738c4;
$custom-light: #a574d7;
$custom-dark: #000000;

JSON

{
  "hex": "#7738c4",
  "rgb": {
    "r": 119,
    "g": 56,
    "b": 196
  },
  "hsl": {
    "h": 267,
    "s": 55.556,
    "l": 49.412
  },
  "oklch": {
    "l": 0.49959,
    "c": 0.20491,
    "h": 299.4
  },
  "luminance": 0.10736
}

Semantic roles & 50–950 ramp

primary

#7738C4

secondary

#AFCC8C

accent

#DF499B

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7738C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →