#7738BE#7738BE

#7738BE is a mid, vivid violet. Relative luminance 0.105; OKLCH L 49.5% C 0.198 H 300.8°. Best body text is #FFFFFF at 6.79:1 contrast (WCAG AA passes).

Color values

HEX#7738BE
RGBrgb(119, 56, 190)
HSLhsl(268, 54%, 48%)
HSVhsv(268, 71%, 75%)
CMYKcmyk(37.4%, 70.5%, 0%, 25.5%)
CIE-LABlab(38.67, 53.15, -59.80)
CIE-LCHlch(38.67, 80.00, 311.63°)
OKLaboklab(49.49% 0.1015 -0.1705)
OKLCHoklch(49.49% 0.198 300.8)
XYZxyz(18.3139, 10.4679, 49.7609)
Luminance0.1047 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7738BE #7FBE38
analogous
#383CBE #7738BE #BA38BE
triadic
#7738BE #BE7738 #38BE77
tetradic
#7738BE #BE383C #7FBE38 #38BEBA
square
#7738BE #BE383C #7FBE38 #38BEBA
split-complementary
#7738BE #BEBA38 #3CBE38
monochromatic
#3C1C5F #592A8F #7738BE #9662D1 #B692DF

Accessibility & contrast

On white

6.79
#7738BE on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.09
#7738BE on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7738BE
6.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7738BE#FFFFFF#000000##FFFFFF
##7738BE1.006.793.096.79
#FFFFFF6.791.0021.001.00
#0000003.0921.001.0021.00
##FFFFFF6.791.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005AC2
Deuteranopia (green-blind)
#005ABB
Tritanopia (blue-blind)
#675877
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #7738be;
/* rgb */ color: rgb(119, 56, 190);
/* oklch */ color: oklch(49.5% 0.198 300.8);
Tailwind
colors: {
  custom: {
    50: '#a474d2',
    500: '#7738be',
    950: '#000000',
  },
}
SCSS
$custom: #7738be;
$custom-light: #a474d2;
$custom-dark: #000000;
JSON
{
  "hex": "#7738be",
  "rgb": {
    "r": 119,
    "g": 56,
    "b": 190
  },
  "hsl": {
    "h": 268.209,
    "s": 54.472,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49486,
    "c": 0.19843,
    "h": 300.8
  },
  "luminance": 0.10468
}

Semantic roles & 50–950 ramp

primary
#7738BE
secondary
#ABCA88
accent
#DE4A98
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#100814
muted
#7F7B83

Preview Lab

Preview with #7738BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7738BE Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva