#7738B2#7738B2

#7738B2 is a mid, vivid violet. Relative luminance 0.100; OKLCH L 48.6% C 0.185 H 303.9°. Best body text is #FFFFFF at 7.02:1 contrast (WCAG AA passes).

Color values

HEX	#7738B2
RGB	rgb(119, 56, 178)
HSL	hsl(271, 52%, 46%)
HSV	hsv(271, 69%, 70%)
CMYK	cmyk(33.1%, 68.5%, 0%, 30.2%)
CIE-LAB	lab(37.78, 50.22, -54.17)
CIE-LCH	lch(37.78, 73.86, 312.83°)
OKLab	oklab(48.57% 0.1034 -0.1539)
OKLCH	oklch(48.57% 0.185 303.9)
XYZ	xyz(17.0560, 9.9647, 43.1357)
Luminance	0.0997 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7738B2 #73B238

analogous

#3A38B2 #7738B2 #B238B0

triadic

#7738B2 #B27738 #38B277

tetradic

#7738B2 #B23A38 #73B238 #38B0B2

square

#7738B2 #B23A38 #73B238 #38B0B2

split-complementary

#7738B2 #B0B238 #38B23A

monochromatic

#391B55 #582983 #7738B2 #955CCC #B48ADA

Accessibility & contrast

On white

7.02

#7738B2 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.99

#7738B2 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7738B2

7.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7738B2	#FFFFFF	#000000	##FFFFFF
##7738B2	1.00	7.02	2.99	7.02
#FFFFFF	7.02	1.00	21.00	1.00
#000000	2.99	21.00	1.00	21.00
##FFFFFF	7.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0057B6

Deuteranopia (green-blind)

#0159AF

Tritanopia (blue-blind)

#6C5470

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7738b2;
/* rgb */ color: rgb(119, 56, 178);
/* oklch */ color: oklch(48.6% 0.185 303.9);

Tailwind

colors: {
  custom: {
    50: '#a373ca',
    500: '#7738b2',
    950: '#000000',
  },
}

SCSS

$custom: #7738b2;
$custom-light: #a373ca;
$custom-dark: #000000;

JSON

{
  "hex": "#7738b2",
  "rgb": {
    "r": 119,
    "g": 56,
    "b": 178
  },
  "hsl": {
    "h": 270.984,
    "s": 52.137,
    "l": 45.882
  },
  "oklch": {
    "l": 0.48571,
    "c": 0.18541,
    "h": 303.9
  },
  "luminance": 0.09965
}

Semantic roles & 50–950 ramp

primary

#7738B2

secondary

#A2C581

accent

#DC4C92

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#100813

muted

#7F7B82

Preview Lab

Preview with #7738B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →