#7738AA#7738AA

#7738AA is a mid, vivid violet. Relative luminance 0.097; OKLCH L 48.0% C 0.177 H 306.2°. Best body text is #FFFFFF at 7.17:1 contrast (WCAG AA passes).

Color values

HEX	#7738AA
RGB	rgb(119, 56, 170)
HSL	hsl(273, 50%, 44%)
HSV	hsv(273, 67%, 67%)
CMYK	cmyk(30%, 67.1%, 0%, 33.3%)
CIE-LAB	lab(37.21, 48.30, -50.33)
CIE-LCH	lch(37.21, 69.75, 313.82°)
OKLab	oklab(47.99% 0.1043 -0.1426)
OKLCH	oklch(47.99% 0.177 306.2)
XYZ	xyz(16.2761, 9.6527, 39.0281)
Luminance	0.0965 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7738AA #6BAA38

analogous

#3E38AA #7738AA #AA38A4

triadic

#7738AA #AA7738 #38AA77

tetradic

#7738AA #AA3E38 #6BAA38 #38A4AA

square

#7738AA #AA3E38 #6BAA38 #38A4AA

split-complementary

#7738AA #A4AA38 #38AA3E

monochromatic

#371A4E #57297C #7738AA #9657C8 #B285D7

Accessibility & contrast

On white

7.17

#7738AA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.93

#7738AA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7738AA

7.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7738AA	#FFFFFF	#000000	##FFFFFF
##7738AA	1.00	7.17	2.93	7.17
#FFFFFF	7.17	1.00	21.00	1.00
#000000	2.93	21.00	1.00	21.00
##FFFFFF	7.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056AD

Deuteranopia (green-blind)

#1A58A7

Tritanopia (blue-blind)

#6E516C

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #7738aa;
/* rgb */ color: rgb(119, 56, 170);
/* oklch */ color: oklch(48.0% 0.177 306.2);

Tailwind

colors: {
  custom: {
    50: '#a273c4',
    500: '#7738aa',
    950: '#000000',
  },
}

SCSS

$custom: #7738aa;
$custom-light: #a273c4;
$custom-dark: #000000;

JSON

{
  "hex": "#7738aa",
  "rgb": {
    "r": 119,
    "g": 56,
    "b": 170
  },
  "hsl": {
    "h": 273.158,
    "s": 50.442,
    "l": 44.314
  },
  "oklch": {
    "l": 0.47985,
    "c": 0.17669,
    "h": 306.2
  },
  "luminance": 0.09653
}

Semantic roles & 50–950 ramp

primary

#7738AA

secondary

#9BC17D

accent

#DA4E8D

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #7738AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →