#77388C#77388C

#77388C is a mid, vivid purple. Relative luminance 0.086; OKLCH L 46.0% C 0.144 H 316.9°. Best body text is #FFFFFF at 7.70:1 contrast (WCAG AA passes).

Color values

HEX	#77388C
RGB	rgb(119, 56, 140)
HSL	hsl(285, 43%, 38%)
HSV	hsv(285, 60%, 55%)
CMYK	cmyk(15%, 60%, 0%, 45.1%)
CIE-LAB	lab(35.29, 41.43, -35.25)
CIE-LCH	lch(35.29, 54.40, 319.61°)
OKLab	oklab(45.98% 0.1052 -0.0985)
OKLCH	oklch(45.98% 0.144 316.9)
XYZ	xyz(13.7549, 8.6442, 25.7498)
Luminance	0.0864 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77388C #4D8C38

analogous

#4D388C #77388C #8C3877

triadic

#77388C #8C7738 #388C77

tetradic

#77388C #8C4D38 #4D8C38 #38778C

square

#77388C #8C4D38 #4D8C38 #38778C

split-complementary

#77388C #778C38 #388C4D

monochromatic

#2D1535 #522760 #77388C #9C4AB7 #B476C8

Accessibility & contrast

On white

7.70

#77388C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#77388C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77388C

7.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77388C	#FFFFFF	#000000	##FFFFFF
##77388C	1.00	7.70	2.73	7.70
#FFFFFF	7.70	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#224F8F

Deuteranopia (green-blind)

#3A558A

Tritanopia (blue-blind)

#76465C

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #77388c;
/* rgb */ color: rgb(119, 56, 140);
/* oklch */ color: oklch(46.0% 0.144 316.9);

Tailwind

colors: {
  custom: {
    50: '#a172ae',
    500: '#77388c',
    950: '#000000',
  },
}

SCSS

$custom: #77388c;
$custom-light: #a172ae;
$custom-dark: #000000;

JSON

{
  "hex": "#77388c",
  "rgb": {
    "r": 119,
    "g": 56,
    "b": 140
  },
  "hsl": {
    "h": 285,
    "s": 42.857,
    "l": 38.431
  },
  "oklch": {
    "l": 0.45978,
    "c": 0.14409,
    "h": 316.9
  },
  "luminance": 0.08644
}

Semantic roles & 50–950 ramp

primary

#77388C

secondary

#7FB16F

accent

#D35575

background

#FAF7FA

surface

#F4EDF4

border

#CEC8CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #77388C

Body copy rendered with the generated semantic roles for this colour.

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