#7737BA#7737BA

#7737BA is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.1% C 0.195 H 301.9°. Best body text is #FFFFFF at 6.91:1 contrast (WCAG AA passes).

Color values

HEX#7737BA
RGBrgb(119, 55, 186)
HSLhsl(269, 54%, 47%)
HSVhsv(269, 70%, 73%)
CMYKcmyk(36%, 70.4%, 0%, 27.1%)
CIE-LABlab(38.20, 52.64, -58.21)
CIE-LCHlch(38.20, 78.48, 312.12°)
OKLaboklab(49.06% 0.1032 -0.1658)
OKLCHoklch(49.06% 0.195 301.9)
XYZxyz(17.8347, 10.1994, 47.4739)
Luminance0.1020 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7737BA #7ABA37
analogous
#3738BA #7737BA #B937BA
triadic
#7737BA #BA7737 #37BA77
tetradic
#7737BA #BA3738 #7ABA37 #37BAB9
square
#7737BA #BA3738 #7ABA37 #37BAB9
split-complementary
#7737BA #BAB937 #38BA37
monochromatic
#3B1B5C #59298B #7737BA #965FD0 #B58EDE

Accessibility & contrast

On white

6.91
#7737BA on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.04
#7737BA on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7737BA
6.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7737BA#FFFFFF#000000##FFFFFF
##7737BA1.006.913.046.91
#FFFFFF6.911.0021.001.00
#0000003.0421.001.0021.00
##FFFFFF6.911.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0059BE
Deuteranopia (green-blind)
#0059B7
Tritanopia (blue-blind)
#695675
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #7737ba;
/* rgb */ color: rgb(119, 55, 186);
/* oklch */ color: oklch(49.1% 0.195 301.9);
Tailwind
colors: {
  custom: {
    50: '#a473d0',
    500: '#7737ba',
    950: '#000000',
  },
}
SCSS
$custom: #7737ba;
$custom-light: #a473d0;
$custom-dark: #000000;
JSON
{
  "hex": "#7737ba",
  "rgb": {
    "r": 119,
    "g": 55,
    "b": 186
  },
  "hsl": {
    "h": 269.313,
    "s": 54.357,
    "l": 47.255
  },
  "oklch": {
    "l": 0.49056,
    "c": 0.19532,
    "h": 301.9
  },
  "luminance": 0.10199
}

Semantic roles & 50–950 ramp

primary
#7737BA
secondary
#A7C885
accent
#DE4A96
background
#FAF7FC
surface
#F4EDF9
border
#CEC8D2
text
#100814
muted
#7F7B82

Preview Lab

Preview with #7737BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7737BA Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva