#7737BA#7737BA

#7737BA is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.1% C 0.195 H 301.9°. Best body text is #FFFFFF at 6.91:1 contrast (WCAG AA passes).

Color values

HEX	#7737BA
RGB	rgb(119, 55, 186)
HSL	hsl(269, 54%, 47%)
HSV	hsv(269, 70%, 73%)
CMYK	cmyk(36%, 70.4%, 0%, 27.1%)
CIE-LAB	lab(38.20, 52.64, -58.21)
CIE-LCH	lch(38.20, 78.48, 312.12°)
OKLab	oklab(49.06% 0.1032 -0.1658)
OKLCH	oklch(49.06% 0.195 301.9)
XYZ	xyz(17.8347, 10.1994, 47.4739)
Luminance	0.1020 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7737BA #7ABA37

analogous

#3738BA #7737BA #B937BA

triadic

#7737BA #BA7737 #37BA77

tetradic

#7737BA #BA3738 #7ABA37 #37BAB9

square

#7737BA #BA3738 #7ABA37 #37BAB9

split-complementary

#7737BA #BAB937 #38BA37

monochromatic

#3B1B5C #59298B #7737BA #965FD0 #B58EDE

Accessibility & contrast

On white

6.91

#7737BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.04

#7737BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7737BA

6.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7737BA	#FFFFFF	#000000	##FFFFFF
##7737BA	1.00	6.91	3.04	6.91
#FFFFFF	6.91	1.00	21.00	1.00
#000000	3.04	21.00	1.00	21.00
##FFFFFF	6.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BE

Deuteranopia (green-blind)

#0059B7

Tritanopia (blue-blind)

#695675

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7737ba;
/* rgb */ color: rgb(119, 55, 186);
/* oklch */ color: oklch(49.1% 0.195 301.9);

Tailwind

colors: {
  custom: {
    50: '#a473d0',
    500: '#7737ba',
    950: '#000000',
  },
}

SCSS

$custom: #7737ba;
$custom-light: #a473d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7737ba",
  "rgb": {
    "r": 119,
    "g": 55,
    "b": 186
  },
  "hsl": {
    "h": 269.313,
    "s": 54.357,
    "l": 47.255
  },
  "oklch": {
    "l": 0.49056,
    "c": 0.19532,
    "h": 301.9
  },
  "luminance": 0.10199
}

Semantic roles & 50–950 ramp

primary

#7737BA

secondary

#A7C885

accent

#DE4A96

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7737BA

Body copy rendered with the generated semantic roles for this colour.

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