#7737B7#7737B7

#7737B7 is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.8% C 0.192 H 302.7°. Best body text is #FFFFFF at 6.97:1 contrast (WCAG AA passes).

Color values

HEX#7737B7
RGBrgb(119, 55, 183)
HSLhsl(270, 54%, 47%)
HSVhsv(270, 70%, 72%)
CMYKcmyk(35%, 69.9%, 0%, 28.2%)
CIE-LABlab(37.97, 51.91, -56.81)
CIE-LCHlch(37.97, 76.95, 312.42°)
OKLaboklab(48.83% 0.1037 -0.1617)
OKLCHoklch(48.83% 0.192 302.7)
XYZxyz(17.5192, 10.0732, 45.8119)
Luminance0.1007 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7737B7 #77B737
analogous
#3737B7 #7737B7 #B737B7
triadic
#7737B7 #B77737 #37B777
tetradic
#7737B7 #B73737 #77B737 #37B7B7
square
#7737B7 #B73737 #77B737 #37B7B7
split-complementary
#7737B7 #B7B737 #37B737
monochromatic
#3A1B59 #582988 #7737B7 #965DCE #B48CDC

Accessibility & contrast

On white

6.97
#7737B7 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.01
#7737B7 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7737B7
6.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7737B7#FFFFFF#000000##FFFFFF
##7737B71.006.973.016.97
#FFFFFF6.971.0021.001.00
#0000003.0121.001.0021.00
##FFFFFF6.971.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0058BB
Deuteranopia (green-blind)
#0059B4
Tritanopia (blue-blind)
#6A5573
Achromatopsia (no color)
#595959

Design tokens & code

CSS
--color: #7737b7;
/* rgb */ color: rgb(119, 55, 183);
/* oklch */ color: oklch(48.8% 0.192 302.7);
Tailwind
colors: {
  custom: {
    50: '#a373cd',
    500: '#7737b7',
    950: '#000000',
  },
}
SCSS
$custom: #7737b7;
$custom-light: #a373cd;
$custom-dark: #000000;
JSON
{
  "hex": "#7737b7",
  "rgb": {
    "r": 119,
    "g": 55,
    "b": 183
  },
  "hsl": {
    "h": 270,
    "s": 53.782,
    "l": 46.667
  },
  "oklch": {
    "l": 0.48826,
    "c": 0.19209,
    "h": 302.7
  },
  "luminance": 0.10073
}

Semantic roles & 50–950 ramp

primary
#7737B7
secondary
#A5C783
accent
#DD4B94
background
#FAF7FC
surface
#F4EDF9
border
#CEC8D2
text
#100814
muted
#7F7B82

Preview Lab

Preview with #7737B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7737B7 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva