#7737B3#7737B3

#7737B3 is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.5% C 0.188 H 303.7°. Best body text is #FFFFFF at 7.04:1 contrast (WCAG AA passes).

Color values

HEX	#7737B3
RGB	rgb(119, 55, 179)
HSL	hsl(271, 53%, 46%)
HSV	hsv(271, 69%, 70%)
CMYK	cmyk(33.5%, 69.3%, 0%, 29.8%)
CIE-LAB	lab(37.68, 50.94, -54.92)
CIE-LCH	lch(37.68, 74.91, 312.85°)
OKLab	oklab(48.52% 0.1043 -0.1561)
OKLCH	oklch(48.52% 0.188 303.7)
XYZ	xyz(17.1088, 9.9090, 43.6504)
Luminance	0.0991 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7737B3 #73B337

analogous

#3937B3 #7737B3 #B337B1

triadic

#7737B3 #B37737 #37B377

tetradic

#7737B3 #B33937 #73B337 #37B1B3

square

#7737B3 #B33937 #73B337 #37B1B3

split-complementary

#7737B3 #B1B337 #37B339

monochromatic

#391A55 #582984 #7737B3 #955BCD #B48ADB

Accessibility & contrast

On white

7.04

#7737B3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.98

#7737B3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7737B3

7.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7737B3	#FFFFFF	#000000	##FFFFFF
##7737B3	1.00	7.04	2.98	7.04
#FFFFFF	7.04	1.00	21.00	1.00
#000000	2.98	21.00	1.00	21.00
##FFFFFF	7.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0057B7

Deuteranopia (green-blind)

#0058B0

Tritanopia (blue-blind)

#6B5471

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7737b3;
/* rgb */ color: rgb(119, 55, 179);
/* oklch */ color: oklch(48.5% 0.188 303.7);

Tailwind

colors: {
  custom: {
    50: '#a373cb',
    500: '#7737b3',
    950: '#000000',
  },
}

SCSS

$custom: #7737b3;
$custom-light: #a373cb;
$custom-dark: #000000;

JSON

{
  "hex": "#7737b3",
  "rgb": {
    "r": 119,
    "g": 55,
    "b": 179
  },
  "hsl": {
    "h": 270.968,
    "s": 52.991,
    "l": 45.882
  },
  "oklch": {
    "l": 0.48522,
    "c": 0.18777,
    "h": 303.7
  },
  "luminance": 0.09909
}

Semantic roles & 50–950 ramp

primary

#7737B3

secondary

#A2C581

accent

#DC4B92

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100813

muted

#7F7B82

Preview Lab

Preview with #7737B3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →