#77378D#77378D

#77378D is a mid, vivid purple. Relative luminance 0.086; OKLCH L 45.9% C 0.147 H 316.6°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#77378D
RGB	rgb(119, 55, 141)
HSL	hsl(285, 44%, 38%)
HSV	hsv(285, 61%, 55%)
CMYK	cmyk(15.6%, 61%, 0%, 44.7%)
CIE-LAB	lab(35.16, 42.16, -36.07)
CIE-LCH	lch(35.16, 55.49, 319.45°)
OKLab	oklab(45.9% 0.1066 -0.1009)
OKLCH	oklch(45.9% 0.147 316.6)
XYZ	xyz(13.7809, 8.5779, 26.1239)
Luminance	0.0858 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77378D #4D8D37

analogous

#4C378D #77378D #8D3778

triadic

#77378D #8D7737 #378D77

tetradic

#77378D #8D4C37 #4D8D37 #37788D

square

#77378D #8D4C37 #4D8D37 #37788D

split-complementary

#77378D #788D37 #378D4C

monochromatic

#2D1535 #522661 #77378D #9C49B8 #B475C9

Accessibility & contrast

On white

7.73

#77378D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#77378D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77378D

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77378D	#FFFFFF	#000000	##FFFFFF
##77378D	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F4F90

Deuteranopia (green-blind)

#38558B

Tritanopia (blue-blind)

#76465C

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #77378d;
/* rgb */ color: rgb(119, 55, 141);
/* oklch */ color: oklch(45.9% 0.147 316.6);

Tailwind

colors: {
  custom: {
    50: '#a172af',
    500: '#77378d',
    950: '#000000',
  },
}

SCSS

$custom: #77378d;
$custom-light: #a172af;
$custom-dark: #000000;

JSON

{
  "hex": "#77378d",
  "rgb": {
    "r": 119,
    "g": 55,
    "b": 141
  },
  "hsl": {
    "h": 284.651,
    "s": 43.878,
    "l": 38.431
  },
  "oklch": {
    "l": 0.45901,
    "c": 0.14674,
    "h": 316.6
  },
  "luminance": 0.08577
}

Semantic roles & 50–950 ramp

primary

#77378D

secondary

#7FB26E

accent

#D45475

background

#FAF7FA

surface

#F4EDF4

border

#CEC8CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #77378D

Body copy rendered with the generated semantic roles for this colour.

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