#7736BD#7736BD

#7736BD is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.2% C 0.200 H 301.3°. Best body text is #FFFFFF at 6.89:1 contrast (WCAG AA passes).

Color values

HEX	#7736BD
RGB	rgb(119, 54, 189)
HSL	hsl(269, 56%, 48%)
HSV	hsv(269, 71%, 74%)
CMYK	cmyk(37%, 71.4%, 0%, 25.9%)
CIE-LAB	lab(38.26, 53.84, -59.88)
CIE-LCH	lch(38.26, 80.52, 311.96°)
OKLab	oklab(49.17% 0.1037 -0.1707)
OKLCH	oklch(49.17% 0.2 301.3)
XYZ	xyz(18.1100, 10.2343, 49.1556)
Luminance	0.1023 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7736BD #7CBD36

analogous

#3638BD #7736BD #BB36BD

triadic

#7736BD #BD7736 #36BD77

tetradic

#7736BD #BD3638 #7CBD36 #36BDBB

square

#7736BD #BD3638 #7CBD36 #36BDBB

split-complementary

#7736BD #BDBB36 #38BD36

monochromatic

#3B1B5E #59288D #7736BD #965FD1 #B58FDF

Accessibility & contrast

On white

6.89

#7736BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.05

#7736BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7736BD

6.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7736BD	#FFFFFF	#000000	##FFFFFF
##7736BD	1.00	6.89	3.05	6.89
#FFFFFF	6.89	1.00	21.00	1.00
#000000	3.05	21.00	1.00	21.00
##FFFFFF	6.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059C1

Deuteranopia (green-blind)

#0059BA

Tritanopia (blue-blind)

#685776

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7736bd;
/* rgb */ color: rgb(119, 54, 189);
/* oklch */ color: oklch(49.2% 0.200 301.3);

Tailwind

colors: {
  custom: {
    50: '#a473d2',
    500: '#7736bd',
    950: '#000000',
  },
}

SCSS

$custom: #7736bd;
$custom-light: #a473d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7736bd",
  "rgb": {
    "r": 119,
    "g": 54,
    "b": 189
  },
  "hsl": {
    "h": 268.889,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.49171,
    "c": 0.19974,
    "h": 301.3
  },
  "luminance": 0.10234
}

Semantic roles & 50–950 ramp

primary

#7736BD

secondary

#A9C985

accent

#DF4997

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7736BD

Body copy rendered with the generated semantic roles for this colour.

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