#7736BC#7736BC

#7736BC is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.1% C 0.199 H 301.5°. Best body text is #FFFFFF at 6.91:1 contrast (WCAG AA passes).

Color values

HEX#7736BC
RGBrgb(119, 54, 188)
HSLhsl(269, 55%, 47%)
HSVhsv(269, 71%, 74%)
CMYKcmyk(36.7%, 71.3%, 0%, 26.3%)
CIE-LABlab(38.18, 53.59, -59.41)
CIE-LCHlch(38.18, 80.01, 312.05°)
OKLaboklab(49.09% 0.1039 -0.1693)
OKLCHoklch(49.09% 0.199 301.5)
XYZxyz(18.0018, 10.1910, 48.5859)
Luminance0.1019 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7736BC #7BBC36
analogous
#3638BC #7736BC #BA36BC
triadic
#7736BC #BC7736 #36BC77
tetradic
#7736BC #BC3638 #7BBC36 #36BCBA
square
#7736BC #BC3638 #7BBC36 #36BCBA
split-complementary
#7736BC #BCBA36 #38BC36
monochromatic
#3B1B5D #59288C #7736BC #965ED1 #B58EDF

Accessibility & contrast

On white

6.91
#7736BC on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.04
#7736BC on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7736BC
6.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7736BC#FFFFFF#000000##FFFFFF
##7736BC1.006.913.046.91
#FFFFFF6.911.0021.001.00
#0000003.0421.001.0021.00
##FFFFFF6.911.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0059C0
Deuteranopia (green-blind)
#0059B9
Tritanopia (blue-blind)
#685675
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #7736bc;
/* rgb */ color: rgb(119, 54, 188);
/* oklch */ color: oklch(49.1% 0.199 301.5);
Tailwind
colors: {
  custom: {
    50: '#a473d1',
    500: '#7736bc',
    950: '#000000',
  },
}
SCSS
$custom: #7736bc;
$custom-light: #a473d1;
$custom-dark: #000000;
JSON
{
  "hex": "#7736bc",
  "rgb": {
    "r": 119,
    "g": 54,
    "b": 188
  },
  "hsl": {
    "h": 269.104,
    "s": 55.372,
    "l": 47.451
  },
  "oklch": {
    "l": 0.49093,
    "c": 0.19867,
    "h": 301.5
  },
  "luminance": 0.10191
}

Semantic roles & 50–950 ramp

primary
#7736BC
secondary
#A8C985
accent
#DF4996
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#100814
muted
#7F7B83

Preview Lab

Preview with #7736BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7736BC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva