#7736AA#7736AA

#7736AA is a mid, vivid violet. Relative luminance 0.095; OKLCH L 47.7% C 0.179 H 306.4°. Best body text is #FFFFFF at 7.26:1 contrast (WCAG AA passes).

Color values

HEX	#7736AA
RGB	rgb(119, 54, 170)
HSL	hsl(274, 52%, 44%)
HSV	hsv(274, 68%, 67%)
CMYK	cmyk(30%, 68.2%, 0%, 33.3%)
CIE-LAB	lab(36.86, 49.27, -50.89)
CIE-LCH	lch(36.86, 70.83, 314.07°)
OKLab	oklab(47.73% 0.1065 -0.1443)
OKLCH	oklch(47.73% 0.179 306.4)
XYZ	xyz(16.1811, 9.4627, 38.9965)
Luminance	0.0946 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7736AA #69AA36

analogous

#3D36AA #7736AA #AA36A3

triadic

#7736AA #AA7736 #36AA77

tetradic

#7736AA #AA3D36 #69AA36 #36A3AA

square

#7736AA #AA3D36 #69AA36 #36A3AA

split-complementary

#7736AA #A3AA36 #36AA3D

monochromatic

#36184D #56277C #7736AA #9654C9 #B283D8

Accessibility & contrast

On white

7.26

#7736AA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#7736AA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7736AA

7.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7736AA	#FFFFFF	#000000	##FFFFFF
##7736AA	1.00	7.26	2.89	7.26
#FFFFFF	7.26	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0055AD

Deuteranopia (green-blind)

#1657A7

Tritanopia (blue-blind)

#6E506C

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7736aa;
/* rgb */ color: rgb(119, 54, 170);
/* oklch */ color: oklch(47.7% 0.179 306.4);

Tailwind

colors: {
  custom: {
    50: '#a272c4',
    500: '#7736aa',
    950: '#000000',
  },
}

SCSS

$custom: #7736aa;
$custom-light: #a272c4;
$custom-dark: #000000;

JSON

{
  "hex": "#7736aa",
  "rgb": {
    "r": 119,
    "g": 54,
    "b": 170
  },
  "hsl": {
    "h": 273.621,
    "s": 51.786,
    "l": 43.922
  },
  "oklch": {
    "l": 0.47733,
    "c": 0.17937,
    "h": 306.4
  },
  "luminance": 0.09463
}

Semantic roles & 50–950 ramp

primary

#7736AA

secondary

#9AC17B

accent

#DB4D8B

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #7736AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →