#77369A#77369A

#77369A is a mid, vivid violet. Relative luminance 0.089; OKLCH L 46.6% C 0.162 H 311.7°. Best body text is #FFFFFF at 7.56:1 contrast (WCAG AA passes).

Color values

HEX	#77369A
RGB	rgb(119, 54, 154)
HSL	hsl(279, 48%, 41%)
HSV	hsv(279, 65%, 60%)
CMYK	cmyk(22.7%, 64.9%, 0%, 39.6%)
CIE-LAB	lab(35.78, 45.56, -43.01)
CIE-LCH	lch(35.78, 62.65, 316.65°)
OKLab	oklab(46.61% 0.1078 -0.1211)
OKLCH	oklch(46.61% 0.162 311.7)
XYZ	xyz(14.7586, 8.8937, 31.5048)
Luminance	0.0889 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77369A #599A36

analogous

#45369A #77369A #9A368B

triadic

#77369A #9A7736 #369A77

tetradic

#77369A #9A4536 #599A36 #368B9A

square

#77369A #9A4536 #599A36 #368B9A

split-complementary

#77369A #8B9A36 #369A45

monochromatic

#31163F #54266D #77369A #984DC0 #B27AD0

Accessibility & contrast

On white

7.56

#77369A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#77369A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77369A

7.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77369A	#FFFFFF	#000000	##FFFFFF
##77369A	1.00	7.56	2.78	7.56
#FFFFFF	7.56	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#02519D

Deuteranopia (green-blind)

#2D5598

Tritanopia (blue-blind)

#734A63

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #77369a;
/* rgb */ color: rgb(119, 54, 154);
/* oklch */ color: oklch(46.6% 0.162 311.7);

Tailwind

colors: {
  custom: {
    50: '#a171b8',
    500: '#77369a',
    950: '#000000',
  },
}

SCSS

$custom: #77369a;
$custom-light: #a171b8;
$custom-dark: #000000;

JSON

{
  "hex": "#77369a",
  "rgb": {
    "r": 119,
    "g": 54,
    "b": 154
  },
  "hsl": {
    "h": 279,
    "s": 48.077,
    "l": 40.784
  },
  "oklch": {
    "l": 0.4661,
    "c": 0.16216,
    "h": 311.7
  },
  "luminance": 0.08893
}

Semantic roles & 50–950 ramp

primary

#77369A

secondary

#8BB973

accent

#D85080

background

#FAF7FB

surface

#F4EDF6

border

#CEC8D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #77369A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →